ALTERNANCE - Communication VIP/Influence Assistant

Overview and purpose of role

In Paris Communications headquarters, covering the Europe region (excl. UK) and reporting to the Head of VIP & Influence Europe, you will support a busy communication calendar to enhance brand visibility and image with VIPs & Influencers strategic placements on red carpet, stages, movies/series, fashion shows and social media focus.

Key responsibilities of the role

Public Relations

• Ensure the relevant and smooth running of sample movements, overseeing the fulfilment of all press sample requests/returns.
• Liaise with international press offices to manage common projects and local support needed.
• Support the Head of VIP & Influence Europe into the organic pitch for brand placement and paid collaboration with VIPs & Influencers.
• Support manager to facilitate showroom appointments with key talent contacts.
• Maintain and establish positive relationships with VIP stylists, agents, costume designers, designers, etc. to ensure a positive projection of brand image.
• Manage comprehensive, clean and up to date VIP & Influencer + stylists & agent lists with all industry movements for Europe markets (Launchmetrics).
• Ensure the tracking of all VIP & influencer placements and related activities through Launchmetrics & Lefty to nourish a KPI and ROI mindset.
• Take ownership of Talents (social media) coverage weekly reports and those focused on key product launches and events – liaise with Communications Specialist to deliver a global press & talents reporting system.
• Act as the information hub for the team by regularly updating all team materials, including strategic planning documents and project critical paths.
• Support partners in the accounting process and follow up.
• Research and identify new VIPs & Influencers profile the region for day-to-day relationship, events, seedings.
• Involve in the daily organization and logistics of the press office.

Events & Retail

• Support all PR and/or retail events planning (if talents are included) and coordination including seasonal international presentations and press days.
• Work closely with Retail, E‑Com and Merchandising teams to proactively follow sales and sell‑through reports to identify new exposure opportunities.
• Participate in all relevant global and regional meetings, connecting with regional and global teams to share updates and support new opportunities.
• Support manager to compile and manage VIP & Influencer guest lists for departmental events.
• Ownership of post-event and project recap reports for VIP & Influence part.

Project coordination, reporting & analysis

• Act as the information hub for the team by regularly updating all team materials, including strategic planning documents and project critical paths.
• Provide analysis and information, drawing conclusions on market and industry trends, best practices, and customer dynamics to aid in defining new opportunities in terms of VIP / influencers placement.
• Regularly compile and distribute key insights documents for the market.
• Remain abreast of industry news, changes in the VIPs & influencers landscape and trends.
• Act as a brand ambassador and become immersed in the brand culture.

Digital & Social Media

• Support coordination and execution of influencer paid and seeding projects.
• Support VIP & Events Manager on all digital related contracts and payments and other associated documents.
• Contribute, maintain and update the regional influencer target lists.
• Proactively monitor and raise awareness of social media platforms for both the brand and competitors.
• Track and support the analysis of all digital and social activations.

Skills and requirements

• Bachelor degree with a minimum 1‑2 years of experience in PR, marketing, events with VIP & influence and project coordination and communications experience is a plus.
• Experience in luxury fashion and accessories preferred.
• Outstanding communication and interpersonal skills.
• Excellent organization and project management skills with strong follow‑through and attention to detail.
• Team player with agility and adaptability to local market and business needs, ability to develop and maintain relationships with key stakeholders.
• Excellent PC Skills (Excel/Photoshop/Word/PowerPoint) and knowledge of all types of social media platforms.
• Ability to think proactively, prioritize multiple projects and meet deadlines.
• Excellent written and oral communication skills; ability to interface with all relevant stakeholders and articulate thoughts clearly.
• Ability to communicate in line with company style/strategy and raise issues promptly and report efficiently.
• French as a native language and English obligatory. Another language is a plus (Italian, Spanish, …).
• Genuine interest in creative industries and cultures with a good understanding of media and digital landscapes.

Technical skills

• Microsoft Office Skills – Outlook, Word, PowerPoint & Excel.
• Skilled use of DMR/Launchmetrics (Print, Web and Social), Influencer Intelligence and Fashion GPS reporting tools.
• Experience with Launchmetrics and Lefty programs would be an advantage.
• Self‑motivated, reliable, proactive and positive.
• Outstanding communication skills, both written and verbal.
• Excellent attention to detail.
• Strong organizational and time management skills with ability to meet deadlines and work under time pressure.
• Passionate and conscientious with a logical mindset.
• Fast learner who is creative and agile.
• Business‑oriented team player.
• Interested in new technologies.

Success measurement

• Consistent achievement of set KPI’s.
• Proactively oversee department projects and activations and display ownership of updating and sharing planning documents, critical paths, reports and analysis.
• Data and information analysis; developing and employing consistent and accurate measurements for reporting on ROI.
• Develop a strong relationship with global teams across functions.
• Maintain and develop relevant external relationships.
• Consistently meets deadlines and displays agility, ability to work under time pressure and manage priorities.
• Ability to work as a team and provide reliable support for the department.
• Biannual performance reviews with targets set to further improve performance.

Diversity, Equity, and Inclusion

The Maison Christian Louboutin is an equal opportunity employer. We are committed to recruitment practices that do not discriminate against any job applicant because of their race, color, gender, age, nationality, culture(s), religion, sex, physical or mental disability, or age. We believe that a culture of diversity and individuality fosters our core values we listed above. So, if you also share this mindset and these values and you dream of coloring your soles red as part of the Louboutin adventure, please join us!