Unity Marketing Developer

52 Entertainment, a fast-growing gaming company, is looking to grow its Marketing Team ranks with a Unity Marketing Developer to maximize the commercial potential of our games. This role requires both a sharp creative mindset and an analytical approach to iterate quickly on Unity projects and make them more appealing to the market.

About the role:

• Part of the group level marketing team at our headquarters in Paris, Boulogne.
• Modify and optimize gameplay in Unity to enhance marketing potential.
• Enhance the look & feel of games to maximize their visual and advertising impact.
• Own the creative execution from the ideation process of out-of-the-box concepts to finding efficient solutions to implement them in Unity.
• Conduct competitive benchmarking, establish strategies per game, and analyze market trends to refine iterations.
• Record, edit, and produce gameplay videos for advertising campaigns.
• Collaborate with our amazing marketing artists team to distribute the best rushes to be used by them.
• Ensure high-quality execution and timely deliveries.
• Collaborate with cross-functional teams, including our Product, Marketing, Data & business intelligence teams.
• Contribute to the development of Playable Ads using Luna.

What you’ll need to be successful:

• 3 years’ experience as a Marketing Developer.
• Fluent in French & English.
• A passion for conceptual ideation and design execution.
• Excellent Unity skills and strong understanding of casual game mechanics.
• Highly organized, autonomous and proactive, with a strong sense of initiative.
• Ability to manage multiple projects simultaneously and quick decision making to ensure timely deliverables.
• Keen eye for detail and instinct for identifying what works in the market.
• Creative and hacker mindset, able to experiment and innovate.
• Experience with Luna is a great plus.
• Good understanding of benchmarks and monetization strategies.
• Knowledge of 2D/3D design tools (Photoshop, Blender, etc.).
• Proficiency in using analytics tools to interpret data, draw insights, and make informed decisions for optimizing user experiences and game performance.
• Team player: Ability to work collaboratively, fostering creativity and being a positive force in the team, contributing to the company’s values.
• A strong interest and passion for art, design, games, music, film, and contemporary culture in general.

What we offer:

• Health insurance 100% coverage
• Pension contribution AG2R
• Lunch ticket participation (‘Ticket Restaurant’, value of 9.80€) covered at 60% by the company
• 50% of your commute
• Cycle or scooter scheme voucher of 250€ (prime mobilité)
• Social life at the office: board game partie, karaoke, yoga, breakfast, ping pong competition

About 52 Entertainment:

• 52 Entertainment is a leading e-gaming company, worldwide leader in various e-mind & strategy games such as Bridge, Tarot, Spades, Belote, Solitaire, and e-sailing.
• We are proud to be part of the French Tech 120 ranking. 52 Entertainment is a people-centric company and believes in people's mindset and ability to create, innovate and disrupt. Whether technical, functional, or cross-functional, we are above all looking for brilliant and caring people who fit in with the teams in place today.
• Based in France with offices and people all around the globe, 52 Entertainment builds tomorrow's company based on People, Innovation, and Mindset.

Seniority level: Associate

Employment type: Full-time

Job function: Marketing

Industries: Computer Games and Computers and Electronics Manufacturing