TikTok Shop - Account Manager (Fashion), Paris

Responsibilities

We are looking for an ambitious Account Manager to support TikTok Shop in France. The Account Management team is pivotal to onboarding and ensuring the success of key partners on our platform, curating an engaging product selection for TikTok users. Together, we’ll redefine how partners engage with customers through content and social commerce, creating a unique and innovative commerce ecosystem.

This role is based in our Paris office.

TikTok Shop is transforming how people discover and buy products. In France, we are building a new Discovery commerce ecosystem where content, creators, and brands come together to drive real business impact.

As an Account Manager, you will own a portfolio of strategic partners and help them unlock growth through TikTok's unique commerce ecosystem.

You will:

• Source and onboard strategic Fashion merchants in France, building onboarding solutions (including business model suggestions, creator affiliation, partners education) and set them up for mid and long term growth.
• Design and execute growth plans for your partners, covering assortment, content, creators, pricing, logistics, and campaigns.
• Own revenue and GMV targets, consistently driving performance through data, experimentation, and iteration.
• Work cross‑functionally with Product, Ops, Marketing, Creator, and Policy teams to improve the merchant and user experience.
• Analyze fashion market trends and subcategories performance to identify priorities and new growth opportunities for brand partners.
• Lead internal projects to contribute to the fashion ecosystem as a whole (including campaigns, product launches, B2B marketing).

Qualifications

Minimum Qualifications:

• Relevant work experience in Business Development/Account Management/Content Creation/Social Media Marketing, or equivalent fields.
• Strong interpersonal skills, excellent communication and customer service orientation and experience working in a client‑facing capacity.
• Strong sense of social content.
• Deep understanding of the fashion market, trends, creators ecosystem, not only France, ideally also total Europe, UK and US.
• Fluent in English and French to ease communication with stakeholders.

Preferred Qualifications:

• Strong network of Fashion partners and Fashion creators/agecies.
• Experience or knowledge of discovery commerce in established markets like China, SEA or US.
• Strong analytical, problem‑solving, and data interpretation skills.
• A fast learner with the ability to thrive in ambiguity, adapt quickly to change, and set priorities, multitask, and work independently.
• A proactive and resourceful mindset, with a strong sense of accountability.
• Strong sense of livestream and short‑video is preferred.