Marketing Project Manager

Overview

• Deploy the annual marketing plan in coordination with internal teams, from concept through to tracking results.
• Lead multichannel campaigns (email, web, social, content) with a strong focus on lead generation.
• Produce and coordinate marketing materials: sales presentations, brochures, product sheets, and digital content.
• Manage digital communications: writing articles, newsletters, SEO optimization and updating website content.
• Organize events (webinars, trade shows, customer days): manage vendors, invitations and performance follow-up.
• Support the sales teams with sales enablement tools and close collaboration on the opportunities generated.
• Analyze marketing performance (leads, ROI, traffic, conversion) and propose concrete optimizations.

Requirements

• Bachelor's to Master’s degree in marketing, business or equivalent
• First professional experience (3–5 years) in operational marketing, ideally in a B2B environment
• Excellent written communication skills
• Strong command of digital channels (SEO, email marketing, social media, analytics)
• Highly organized, autonomous and able to manage multiple projects simultaneously
• Proficient with marketing tools and CRM (WordPress, Pardot, Salesforce)
• Preferred: Experience in the industrial, software or IT services (ESN) sectors
• Knowledge of the Dassault Systèmes ecosystem (3DEXPERIENCE, SOLIDWORKS…)
• Business-oriented with a focus on lead generation

ATS Optimization Keywords

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Hard Skills

• lead generation
• SEO optimization
• digital content production
• marketing performance analysis
• multichannel campaigns
• email marketing
• social media marketing
• analytics

Soft Skills

• excellent written communication
• highly organized
• autonomous
• project management

Certifications & Qualifications

• Bachelor's degree in marketing
• Master’s degree in marketing
• equivalent degree in business