Marketing & Communications Manager

Job Description

• Develop annual marketing plans, including campaigns, promotions, and initiatives, in alignment with hotel objectives.
• Analyze market trends and competitor activities to identify opportunities for growth.
• Collaborate with internal teams to ensure alignment of marketing efforts with business goals.
• Oversee the hotel’s digital presence, including website, social media, and online advertising.
• Monitor online reviews and reputation, ensuring prompt responses to customer feedback.
• Build and maintain relationships with media outlets, influencers, and partners.
• Prepare press releases, media kits, and promotional materials.
• Coordinate media visits, press events, and community engagement initiatives.
• Oversee the creation of engaging and relevant content, including photography, videography, and written materials.
• Ensure all content reflects the hotel’s positioning and appeals to target audiences.
• Incorporate sustainable practices and CSR initiatives into marketing campaigns.

Qualifications

• Bachelor’s degree in Marketing, Communications, or a related field.
• Minimum of 5 years of experience in a marketing/communications role, preferably in hospitality.
• Strong knowledge of digital marketing, public relations, and brand management.
• Excellent communication, presentation, and interpersonal skills.
• Proficiency in graphic design tools, content management systems, and social media platforms is a plus.