Head of GTM Strategy

I’m currently partnering with a well-established European consumer platform that connects customers with memorable real-world experiences. With a strong presence across several markets and a large network of partners, they are now looking for a Head of Go-to-Market Strategy to shape the next phase of commercial growth.

The Opportunity

This is a highly strategic position responsible for developing and driving the partner growth strategy across multiple markets . The role combines strategic thinking with hands-on execution, ensuring the business builds the right partner ecosystem while maintaining strong commercial performance.

What you''ll be doing

You will act as the central link between commercial teams, product, marketing, operations, and data , helping translate strategy into practical initiatives that deliver measurable results.

• Define and evolve the profile of ideal partners to support long-term expansion
• Conduct market and opportunity analysis to identify the most promising partner segments
• Shape tailored value propositions for different partner categories
• Focus investment on the partner groups with the highest growth potential

Commercial Structure & Performance

• Develop commercial guidelines, targets, and incentive structures for partners
• Build a balanced partner portfolio that supports both scalability and quality
• Work alongside business development and account management teams to attract, onboard, and grow new partners
• Establish clear performance metrics and frameworks to track success
• Partner with Product, Marketing, Sales, and RevOps teams to ensure coordinated market execution
• Bring partner and field insights into strategic discussions and product development
• Collaborate with RevOps to refine tools, processes, and systems that support commercial teams

What We Are Looking For

• 6+ years’ experience in go-to-market strategy, partnerships, or commercial transformation
• Strong knowledge of RevOps, commercial processes, and data-driven decision making
• Proven ability to move from high-level strategy to operational delivery
• Experience working across cross-functional environments including sales, marketing, and tech teams
• Excellent communication and stakeholder management abilities
• Experience in travel, leisure, marketplace, or consumer experience sectors would be an added advantage