GTM Engineer

folk is like the sales assistant your team never had. Our CRM is simple, integrated, and proactive. The tool of choice for over 4000+ businesses around the world. folk does the busy work for you, so you can focus on building real relationships.

Ready to make an impact? We want you on our team.

Here’s our landing page if you want to have a look: folk.app

Up for the challenge? Read on.

We're looking for our future GTM Engineer to join our team and scale the processes that power our growth — building the systems, automations, and lightweight apps that let our Sales, CX, and Marketing teams as well as our customers do more.

About the role.

folk is growing fast, and execution capacity across our three core GTM motions — Sales, CX, and Marketing — is the binding constraint. This role exists to remove that constraint.

You’ll step into a highly entrepreneurial role at the core of our revenue engine. You’ll own the build-and-run layer of our revenue operations end to end — identifying opportunities, designing and shipping workflows, automations, and lightweight internal tools that directly impact acquisition, conversion, and retention.

But this isn’t just an internal role. You’ll also work hands-on with customers, building tailored automations and custom solutions that help them unlock more value from folk. It’s a wide-ranging position that blends execution, internal systems thinking and client-facing problem-solving.

• Conversion: Design and automate lead-to-demo workflows; build tooling that reduces AE admin burden
• Retention: Partner with the CX team to build scalable onboarding flows and automation support — including working hands-on with customers to help them build and evolve custom apps and workflows on top of Folk
• Acquisition: Support growth experiments (micro-influencer programs, outbound campaigns); build AI-powered content and SEO tooling; develop lead magnet apps
• Own GTM projects end-to-end — from identifying opportunities and defining solutions to shipping them independently — while proactively surfacing optimization opportunities and new use cases across Sales, CX, and Marketing as you build business context.

About you.

• You have strong business acumen — you can quickly understand the challenges our teams and customers face, and translate them into practical, high-impact solutions
• You have proven experience building complex automated workflows using tools like n8n
• You're comfortable creating lightweight custom apps and working with basic application architecture (e.g. Lovable) — no formal engineering degree required, but you can read and work with code
• You think like a founder — entrepreneurial , business minded, and technically literate enough to move fast without waiting for a developer. You have coding fundamentals, scrappiness, and a strong bias to build

About the team.

If you want to know more about the daily life at folk, the following sections should interest you

Apply Now with a resume (or LinkedIn profile) and a quick note telling us why we'd be a great match. We'll review your application and we''ll get back to you within a week. No matter what our decision is you will hear from us