Global & Europe Amazon and Marketplaces Manager

Scope & Accountability

Direct P&L Ownership

• Amazon Europe – Seller (3P): Strategy, catalog management, pricing, FBA deployment and optimization
• Amazon Europe – Vendor (France, UK, Germany, Italy, Spain): Full operational and commercial responsibility
• Amazon Advertising Europe: Budget ownership, campaign architecture, and performance optimization
• European Marketplaces: Bol.com, Zalando, and future platform expansion

Global Coordination

• Amazon US: Strategic alignment, playbook sharing, consolidated reporting with US digital leadership
• Emerging Markets (India, Middle East, Japan): Support local teams in Amazon expansion initiatives
• Global Standards: Define and enforce Amazon operating models, content standards, and KPI frameworks

Team Management

• Direct leadership: 2–3 Amazon/Marketplace specialists in Europe
• Indirect coordination: US Amazon teams, agency partners, and cross-functional contributors
• Vendor & agency oversight: Performance accountability and governance

Key Responsibilities

Commercial & Operations

• Full ownership of Amazon Europe P&L (revenue, margin, advertising efficiency, chargebacks)
• Lead annual Joint Business Plan (JBP) negotiations with Amazon retail teams across Europe and support local negotiations
• Act as the guardian of JBP standards and execution excellence
• Oversee Vendor Central operations: purchase orders, availability, forecasting, WOC optimization
• Define Seller Central strategy: assortment, pricing architecture, FBA vs. MFN optimization
• Build and execute promotional calendars aligned with Amazon retail events and brand priorities
• Drive content excellence across all marketplaces (A+ Content, Brand Stores, PDP optimization)

FBA & Supply Chain

• Lead FBA Europe rollout: market prioritization, SKU selection, cost‑benefit analysis
• Coordinate inbound logistics, inventory placement, and storage cost optimization
• Monitor and improve FBA KPIs: IPI score, stranded inventory, reimbursement recovery

Marketplace Expansion

• Launch and scale new marketplaces (Bol.com, Zalando, additional platforms)
• Define marketplace selection criteria (market potential, complexity, margin profile)
• Establish and manage marketplace partners and technical integrators

Governance, Data & KPIs

• Design and implement a global Amazon governance framework
• Build and maintain performance dashboards (Power BI, SP‑API integrations)
• Establish weekly and monthly KPI cadences covering sell‑through, availability, Buy Box, conversion, ads, and FBA
• Implement early‑warning systems for stock‑outs, pricing issues, and demand capture gaps
• Lead monthly performance reviews with regional teams and executive stakeholders
• Drive root cause analysis, documentation, and global knowledge sharing

Advertising & Traffic

• Define and execute Amazon Ads strategy (Sponsored Products, Brands, Display, DSP)
• Manage advertising budgets across markets and categories
• Optimize campaign structures, keyword strategies, and bid management
• Challenge and manage agencies with clear performance accountability

Cross‑Functional Collaboration

• Partner with Supply Chain on forecasting, lead times, and fulfillment strategy
• Work closely with Product and PIM teams to ensure Amazon‑ready content and data quality
• Collaborate with Finance on margin analysis, profitability tracking, and chargeback management
• Support Customer Service on Amazon SLAs and compliance

Profile Characteristics

• 5–8 years of hands‑on Amazon experience (Vendor Central & Seller Central)
• Strong Amazon Advertising expertise (setup, optimization, budget ownership)
• Deep experience with FBA, including Pan‑European logistics
• Demonstrated success in JBP negotiations with Amazon retail teams
• Experience with Amazon APIs (SP‑API) and BI tools (Power BI or equivalent)
• Multi‑country Amazon management across at least three European marketplaces
• Experience launching and scaling additional marketplaces (Bol.com, Zalando, or similar)
• Strong commercial mindset: margin management, promotions, negotiation
• Background in consumer goods and promotional/seasonal environments preferred
• Amazon geek: Passionate, constantly up to date with platform changes and best practices
• Commercially driven: Balances technical mastery with profitability and growth
• People‑oriented leader: Builds trust and accountability across teams and partners
• Operationally rigorous: Comfortable diving deep into data, processes, and execution
• Results‑focused: Accountable for KPIs and outcomes
• Autonomous and structured: Builds playbooks, documents processes, creates scalable frameworks
• Pragmatic: Combines strategic ambition with hands‑on execution