Director of Sales

Raines Co. - Your Future is Now! Ready to lead, inspire, and make a serious impact (while having a little fun along the way)? We’re on the hunt for a powerhouse Director of Sales and Marketing to drive performance and champion unforgettable guest experiences.

Job Summary

The Director of Sales is responsible for the entire sales, marketing and revenue functions of the hotel, including managing the sales team.

Essential Job Functions

• Exercise discretion and independent judgment with respect to matters of significance
• Actively participate in business planning and preparation with emphasis on driving the revenue objectives for the hotel
• Prepare, develop and execute the hotel's budget, sales and marketing team goals and incentive program
• Develop an effective marketing plan with clear objectives and sales goals for each business segment toward the achievement of budget revenue targets
• Ensure all brand standards and values are maintained at all times
• Direct and approve the overall travel plans of the S&M team to maximize coverage and revenue potential for the hotel
• Take a lead position in the hotel's weekly/monthly forecasting meetings, working closely with the revenue management team and strategies to achieve goals/targets
• Use company-wide tools, systems and applications without exception
• Be conversant with revenue management and channel/distribution management, using these tools to support decision-making effectively
• Establish and review marketing and sales budgets and allocated expenditures to ensure the most effective use of funds available to support business objectives
• Regularly conduct and review business performance and productivity with the team
• Optimize opportunities in driving business via all available channels/distribution avenues
• Drive sales and marketing initiatives and activities to optimize synergy amongst sister hotels on cross‑selling
• Provide feedback through marketing intelligence to better guide business decisions, both long and short term
• Develop and maintain close working relationships with all Division Heads and be an active part of the senior management team
• Recruit, select, train, and motivate the team within the Sales & Marketing Department to realize their potential and develop individuals for advancement
• Make recommendations for capital improvements to enhance the assets of the company and brand loyalty

Experience and Education

• Prior Director of Sales experience
• Prior supervisory experience in hotel sales or related fields
• Proficient in Microsoft 365, brand's PMS, Delphi FDC, or similar applications
• Minimum high‑school diploma, GED or equivalent
• Associate’s degree and five years of progressive experience in hotels or related fields
• Bachelor’s degree in Business Administration, Hotel and Restaurant Management, or related major preferred

Travel

Up to 75% travel requirement. Must possess a valid driver's license, reliable transportation and the ability to run off‑property errands with minimal notice.

Equal Opportunity Employer

Raines is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sexual orientation, gender identity, national origin, disability, genetic information or any other protected characteristic as outlined by federal, state, or local laws.

Other Requirements

Pre‑employment background check required.