Director of Sales

Job Summary The Director of Sales is responsible for the entire sales, marketing and revenue functions of the hotel, including managing the sales team. Essential Job Functions Exercise discretion and independent judgement with respect to matters of significance Actively participate in the business planning and preparation with emphasis on driving the revenue objectives for the hotel Preparation, development and execution of the hotel's budget, sales and marketing team goals and incentive program Development of an effective marketing plan with clear objectives and sales goals, per each business segment toward the achievement of budget revenue targets Ensuring all brand standards and values are maintained at all times Directing and approving the overall travel plans of the S&M team to maximize coverage and revenue potential for the hotel Taking a lead position in the hotel's weekly/monthly forecasting meetings, working closely with the revenue management team and strategies to achieve goals/targets Use company-wide tools, systems and applications without exception Is conversant with revenue management and channel/distribution management, using these tools to support decision-making effectively Establishing and reviewing marketing and sales budgets and allocated expenditures to ensure the most effective use of funds available to support business objectives Regularly conducting and reviewing business performance and productivity with the team Optimizing opportunities in driving business via all available channels/distribution avenues Driving sales and marketing initiatives and activities to optimize synergy amongst sister hotels on cross-selling Providing feedback through marketing intelligence, to better guide business decisions, both long and short term Developing and maintaining close working relationships with all Division Heads and is an active part of the senior management team Recruitment,