Director of International Marketing

You will be responsible for :

• Drive International Growth: Build and execute localized marketing strategies that grow awareness and sales across key European markets.
• Own Localization & Translation: Oversee adaptation of creative, copy, and campaigns for local markets so they feel native, not translated.
• Optimize Paid Performance: Partner with the U.S. paid team to tailor ads, targeting, and creative for European audiences. Track and report ROI by region.
• Collaborate on Email & Retention: Work closely with the Email/Retention team to adapt lifecycle marketing for timing, tone, and compliance across regions.
• Cross-Functional Collaboration: Align with brand, creative, and performance teams to keep global and regional priorities in sync.
• Measure & Iterate: Use data to identify wins, gaps, and next steps. Move fast on learnings.
• Build for Scale: Spot process or tool gaps that hold back international growth and propose practical solutions.

• 8+ years in marketing, including leadership of international or multi-market campaigns.
• Deep understanding of European markets, consumer behavior, and cultural nuance.
• Strong background in performance marketing, localization, and content adaptation.
• Proven ability to collaborate across time zones with a U.S.-based team.
• Hands-on experience with paid media and creative review.
• Comfortable in a lean setup where strategy and execution overlap.

You'll Thrive Here If You…

• Think strategically but act quickly.
• Care about precision more than polish.
• Know how to translate a U.S. playbook for a global audience.
• Value partnership and clear communication.

• Join a market leader within Ecommerce / Marketplaces
• Opportunity within a company with a solid track record of performance
• Leadership Role