Country Launch Coordinator — Italian Market [Permanent Contract]
Typology is the first skincare brand launched by Good Brands, an ambitious project to build a new generation of digital first consumer brands. Founded in 2019 by serial entrepreneur Ning Li, Typology became the #1 selling skincare brand online in France and operates also in Germany, the USA and Japan.
Location : Paris
Start date: Q2 2026
Mission :
As Typology continues its international expansion, Italy is a key strategic market. Our ambition is to build a strong, credible and desirable local presence, making the brand and the quality of our products known to a wide Italian audience, while staying true to our DNA of transparency, efficacy and minimalism.
This role is about building our Italian presence from the ground up. You'll define how Typology enters the Italian market, who we talk to, which creators we partner with, and what the brand sounds and feels like to an Italian audience.
Your primary lever is influence - a high-performance mix of organic creator partnerships, paid collaborations, and press visibility. Credibility over volume: we're not looking for reach at any cost, but for the right voices that will make Typology mean something in Italy. Your measure of success is simple: does the Italian market know who Typology is, and are they buying?
This role is a foundational position with strong growth potential.
What You'll Build
An Italian influence ecosystem — built on credibility
Build and manage a curated network of Italian KOLs and creators aligned with Typology's values: credibility, expertise and authenticity over reach. You identify the right voices, build the relationships, negotiate the deals, own the budget, and report the results.
A credible press presence Identify and brief the right Italian PR partners. Introduce Typology to key journalists and media and secure consistent, high-quality press coverage on the long run. Ev