CDD - Social Media Executive | Byredo

About the job

We are looking for a Social Media Executive who will report to our Social Media Manager within the Communications team. You will collaborate with international internal teams and external stakeholders to create and maintain a vibrant online community for BYREDO. You will engage with our audience, curators, contributors, support global campaigns, and foster local community initiatives online.

What you will do

Community Engagement

• Develop and execute strategies to engage and grow our online community through various platforms.
• Create and curate compelling engagement that resonates with our audience and aligns with brand values.
• Monitor and respond to community interactions, fostering positive relationships with key contributors, responding to comments, DMs.
• Monitor sentiment and feedback, acting as the brand’s voice online.
• Execute all posting of assets together with the Social Media Manager.

Content Planning

• Prepare posting calendar for global social media platforms.
• Understand the tone of voice of Byredo and execute social media copywriting.
• Analyze content performance to refine strategies and improve engagement metrics.

Collaboration with Markets

• Be the point of contact for local teams and provide guidance for community initiatives.
• Follow up local markets’ content calendar throughout different platforms.

Reporting & Analytics

• Create and compile regular reports on community growth, engagement, key metrics and feedback to inform strategies.
• Analyze competitor community management efforts to identify opportunities for improvement.
• Create trend reports covering current popular topics, trending content, and the leading TikTok creators right now.

Administrative Support

• Maintain knowledge databases and resource documentation for community initiatives.

Description du profil :

You have a Bachelor’s and/or Master’s degree in Communications, Marketing, or a related field. You have a first relevant & significant experience in community management, preferably in the Luxury industry (Fashion/Beauty), either with a brand or an agency. You are proficient in social media platforms and community management tools. You have strong analytical skills and experience with data-driven decision-making. You are a native English speaker (proficiency in another language is a plus!) and have strong copywriting skills. You are eager to develop your community management skills in luxury beauty and fashion. You have the ability and willingness to travel, if needed. You are proactive and frequently propose new ideas to engage the community. You love Social Media (Instagram, TikTok, YouTube, Pinterest, Substack, and so on). You have a structured and organized approach, with a strong sense of detail. Your interpersonal and communication skills will help foster a thriving community. You are a collaborative team player, resourceful and take a hands‑on approach to challenges. Highly motivated, with a sense of accountability for community health. Flexible and adaptable in a fast‑paced, dynamic environment. Deep interest in cultural trends and community-driven content.

OUR COMMITMENT TO YOU

We will onboard you in our innovative community journey. You will work in a flexible and dynamic environment, surrounded by passionate individuals. We strongly encourage a culture of experimentation and learning. You will see the impact of your work and measure your success in community engagement.