VP Growth
Having reached profitability in our core market, we’re now scaling globally, with a strong focus on the US. It’s still day 1, come build the future of shopping with us! What you will do
As VP Growth, you own and scale Joko’s B2C growth engine end-to-end: acquisition, activation, retention, and mission: drive profitable, scalable growth and bring Joko to millions of users across France, the US, and beyond.
You operate at both leadership and execution levels, shaping the vision while ensuring fast, high-quality delivery.
You report to the CMO and lead the Growth Team, building a world-class, AI-powered growth , run, and continuously arbitrate Joko’s full-funnel growth engine: You improve every step of the user journey from acquisition, activation, retention, and reactivation to grow a valuable, engaged user base.
Own and optimize our growth budget and LTV/CAC ratio: You maximize efficiency across all growth channels and levers including referral, ads, influence, growth partnerships, and more (you tell us what’s next).
Identify and activate new growth loops: You explore new channels, test innovative formats, and launch breakthrough ideas that unlock incremental and scalable growth.
Partner with Product, Data, and cross-functional teams: You drive marketing initiatives within Joko’s growth roadmap alongside our Growth Task Force, ensuring alignment and fast execution across the company.
Own measurement, attribution, and incrementality: You ensure we track the right KPIs daily, run incrementality tests, and maintain a strong data foundation that supports confident decision-making.
Scale AI across growth: You automate campaign operations, accelerate creative production, enhance segmentation, and use predictive models to guide and scale the Growth Team (5 people today and growing): You build a high-performing team, foster a culture of experimentation, speed, and ownership, and raise the bar on impact. Who we’re looking for
Experience: You have 10+ years in growth, performance marketing, or full-funnel B2C growth (mobile app or marketplace), with a proven track record of delivering profitable, sustainable channel expertise: You have strong ownership across key channels including Meta, Tik
Tok, Google, ASA, affiliates, referral, influencer, and partnerships, with clear budget accountability.
Operator mindset: You can set clear direction and translate it into execution, with strong judgment on where to invest for maximum ROI.
Highly data-driven: You rely on experimentation, cohort analysis, and funnel metrics to guide decisions and prioritize effectively.
Hands-on approach: You stay close to execution, unblock teams quickly, and jump in when needed to move things forward.
AI-native mindset: You use AI daily and know how to scale operations through automation, agents, and workflow improvements.
Team leadership: You have strong experience hiring, managing, and scaling high-performing teams, and know how to drive performance and accountability.
Languages: You are fluent in French and English, written and spoken. Our perks(Some of the benefits listed below are available to full-time positions only)
At Joko, we believe that flexibility and trust are essential. Our work environment reflects this through:Flexible remote : If you live in Paris, you can choose to work from our office or from home with no constraints. If you live elsewhere, we can provide access to a coworking space and a coworking budget.
Work from anywhere : Want to spend a month in Italy while working? You can work from most countries in the world for up to 3 months per year.
On top of that, we offer plenty of perks: Top-market compensation Equity for everyone with the chance to own a piece of what you build Half-day each week dedicated to leveling up with AI by exploring new tools, iterating hard, and sharpening your skills Yearly offsite in amazing locations and budget for team-building events & monthly in-person gatherings Contribution to your Class
Pass subscription 8-week leave paid 100% for the second parent…and much more, check the full list here! Our hiring process
Intro call: Quick screening with the Hiring Manager or the Talent team.
Step 1 – Team interview (45 min): Conversation with two Joko team members (could include the Hiring Manager, people from the team you’d join, or colleagues from other teams).
Step 2 – Role-specific assessments
For non-engineering roles: A take-home case study followed by a 45-min interview. We assess both your output and how you think in real time. The exercise will be relevant to your role (e.g. analysis, strategy, or process design).
For engineering roles: A 90-min live technical interview on Coder
Pad covering code understanding, review, system design, and product thinking (with AI serving as a collaboration tool).
Step 3 – Leadership interview (45 min): Conversation with a Steer
Co member and a Founder.
References: Up to 3 calls with former colleagues or managers. You may also be invited for coffee with team members to get a feel for our culture.
Compensation Range: 110K - 200KLocation
Paris; Barcelona
Employment Type
Full time
Department
Marketing
Growth
Compensation110K – 200K- Offers Equity
About the salary range
The range displayed corresponds to the level range targeted by this role, based on our internal compensation methodology and, when applicable, on our internal salary grid. Final compensation is determined at the end of the process, once we have assessed the candidate's profile against our leveling framework. It may therefore sit at, above, or below the published range, depending on the candidate's line with the EU Pay Transparency Directive, we do not ask candidates about their salary history at any stage of the process.