Volunteer Opportunity: Social Media Manager— Volunteer (100% Unpaid)

Social Media Manager

About Voices for Animal Welfare (VfAW) is an international NGO bridging Europe and Africa to give a voice to animals and empower communities. Through legal advocacy, education, veterinary support, and the arts, we unite volunteers, experts, and advocates to create sustainable, culturally inclusive change in animal welfare. Our fully remote, global team shares a mission: a more humane world for animals and people.

Role Summary

This is a 100% volunteer, unpaid position. Commitment: 10 hours per week. Location: Remote. Start date: ASAP.

About the Role

We are seeking a structured, proactive, and creative Social Media Lead who can translate VfAW’s mission into clear, engaging, and impactful digital content.

The ideal candidate should have a strong understanding of social media strategy and content planning, with the ability to organize workflows, guide a team, and ensure consistency across platforms. They should be comfortable working in a mission-driven environment and able to align content with VfAW’s four pillars: Veterinary/Science, Animal Welfare Education, Animal Law and Policy, and Animal Photography.

Responsibilities

• Manage and mentor a team of 2 Social Media Assistants and 1 Graphic Designer/Videographer.
• Plan, maintain, and execute the social media content calendar.
• Develop creative ideas and campaigns aligned with VfAW’s mission.
• Review, edit, and approve all social media content before publication.
• Ensure consistency in tone, messaging, and brand identity across platforms.
• Monitor performance and recommend improvements to increase engagement and reach.
• Lead weekly online meetings and actively support and uplift junior team members.

Tasks

• Develop the social media calendar, including post ideas and detailed guidelines aligned with our four pillars, in collaboration with our advisors.
• Review and validate social media content before publication.
• Manage and coordinate the social media team.
• Design and implement social media campaigns.
• Provide monthly analysis and feedback on social media performance.
• Develop and refine the overall social media strategy.

Requirements

• Experience in social media management and content strategy.
• Highly organized and able to manage a content calendar and multiple contributors.
• Can coordinate and motivate a remote team.
• Strong writing and editorial skills (English required).
• Understands performance metrics and can provide monthly insights and recommendations.
• Creative but also rigorous in maintaining message clarity and consistency.
• Interest in animal welfare, education, or related fields.
• Experience in NGOs, advocacy, or educational projects is a strong advantage. Ability to collaborate with multidisciplinary teams (law, veterinary, education, media) is important.

What You Bring

• Experience in social media management, content strategy, or digital marketing.
• Ability to work autonomously and take initiative in a remote environment.
• Strong communication skills and the ability to clearly convey ideas and feedback.
• Problem‑solving mindset with the ability to adapt and find solutions independently.
• Leadership and mentoring skills, with a supportive and collaborative approach.
• Creative thinking and a strong sense of storytelling and brand voice.
• Passion for animal welfare and alignment with VfAW’s mission.

What You’ll Gain

• Meaningful impact with an international NGO.
• Cross‑regional collaboration (Africa–Europe).
• Professional growth and networking.