Trade Marketing Specialist
As Marketing Activation Manager, you will play a central role in how GROHE shows up across the French market. Reporting to the Marketing Activation Manager Leader, you will pilot the deployment of merchandising and commercial activation tools across all distribution channels — DIY, Professional, and Showroom.
Your mission is to ensure that every activation, display, and commercial support is delivered with excellence, on time, and with measurable impact.
What You Will Lead
- Pilot the deployment of merchandising devices (POS displays, corners, displays) with full ownership of quality, deadlines, and budgets.
- Manage product assortments and planograms across all channels.
- Coordinate projects with internal teams (marketing, sales, product) and external partners/agencies.
- Lead the creation and updates of commercial supports (catalogues, brochures, client tools).
- Track performance of deployed devices and recommend optimisations.
- Manage the allocated budget and contribute to continuous process improvement.
This is a role for someone who enjoys project ownership from A to Z, thrives in cross‑functional environments, and wants to see their work directly influence commercial performance.
About You
You bring a mix of trade marketing expertise, project management discipline, and creative problem‑solving. You enjoy working with multiple stakeholders and translating strategy into concrete, high‑quality execution in the field.
What You Bring
- 3–5 years’ experience in trade marketing, activation, or merchandising.
- Proactive, structured, and results‑oriented mindset.
- Ability to coordinate diverse stakeholders (marketing, sales, agencies).
- Comfortable working within structured frameworks and applying group guidelines to local realities.
- Excellent written and verbal communication skills.
- Proficiency with collaborative tools (Google Sheets, Google Slides).
- Fluent French and English.
Your Strengths
Autonomous, creative, rigorous, and pragmatic.
You listen well, collaborate naturally, and enjoy being part of a supportive, high‑energy team.
Why Join GROHE?
- Work on high‑visibility projects across multiple channels.
- Join a collaborative and supportive marketing team with strong team spirit.
- Contribute to a brand that is a market leader in France.
- Be part of a global organisation recognised for innovation and sustainability.
- Shape how GROHE is experienced by customers and partners across the country.