Strategic UA Manager for Mobile Games Growth

Requirements

• You have experience in performance marketing and paid acquisition, in application or gaming companies
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• You have a successful track record with ROAS strategies on mobile games and/ or apps
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• You’re intimately familiar with user acquisition platforms (Facebook Ads, Ad

  Mob, App

  Lovin, Tik

  Tok, DSPs, etc.) and MMPs (Appsflyer, Adjust, etc.)
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• You’re well-versed with experimentation methodologies and processes
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• You have experience with influencer marketing and ASO
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• You’re a hacker: you’ve already tried innovative organic/ viral tactics
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• You speak and write English fluently
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• You wish to work in an environment that values candor, freedom, and responsibility

What the job involves

• Our Growth team helps maximize the potential of each Voodoo product within the ecosystem. The team is split into several job expertise such as user acquisition, ad monetization, video ads, playable ads, and influencer marketers
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• Being part of the Growth Team at Voodoo requires a lot of operational excellence and creativity in order to constantly adapt ourselves to stay ahead of the rest of the market
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• Voodoo is looking for an User Acquisition Manager to own user acquisition activities on a portfolio of games and apps
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• Reporting to one of our Lead UA Managers, you will leverage your expertise and creativity to turn great mobile products into global hits
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• Plan and manage UA campaigns for multiple games and/ or apps
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• Analyze the performance of our campaigns, identify the most relevant signals, and increase the ROAS of our games and apps
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• Work closely with our Product and Creative teams to coordinate efforts and share feedback
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• Use our suite of internal growth tools and interface with our Tech team to continuously improve them
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• Deepen your UA expertise and share best practices with other teams to keep our organization at the forefront of growth innovation
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• Lead transversal projects and coach junior team members