Social Media Team Lead, Hub Europe du Sud

Ubisoft is a global leader in gaming with teams across the world creating original and memorable gaming experiences, from Assassin’s Creed, Rainbow Six to Just Dance and more. We believe diverse perspectives help both players and teams thrive. If you’re passionate about innovation and pushing entertainment boundaries, join our journey and help us create the unknown!

JOB DESCRIPTION

In this role, you will :

• Manage a team of social media and a regional creative manager in the different countries of the region (France, Italy, Spain): definition of roles, onboarding, monitoring of performance and evolutions.
• Identify social opportunities, definition of a local tone of voice and an editorial strategy for Ubisoft channels (FB, IG, X, TikTok) and various games channels (including AC and R6) in order to bring proximity with audiences and optimize reach & engagement.
• Define strategies and tactics to promote game's pulse points on social media (launch, seasons, updates, etc…​).
• Ensure synergies with other verticals in and outside the hub: content creators, advocacy, PR.
• Guarantee follow-up of the Social Media process defined by central teams and publishing of content provided by Central teams.
• Monitor performance of the content through quantitative KPIs as defined by always-on program and through qualitative overview, share feedback & suggestions to central teams and optimize local strategy accordingly.
• Share feedback to central teams to improve overall efficiency (Tools, process, tagging, distributed global content, etc).
• Own management of external agencies and /or of a freelances network.
• Management of a local social budget and reporting to central Social Media teams and to Finance.
• Be the primary operational contact for 1st party partnerships and amplification opportunities on social media.
• Be the main contact to initiate and follow local strategic partnerships on social media.

The main KPIs of the team will be the following :

• Impressions (global and local)
• Percentage of positive comments
• Global Content Adoption Rate

QUALIFICATIONS

To succeed in this role, you need :

• Proven experience in management, both with operations and creative talents.
• Social trends & content knowledge / sensitivity.
• Knowledge of marketing as a whole and strong expertise in social media / Digital Marketing.
• Capacity to handle quantitative reporting based on KPIs provided by social media channels while balancing with qualitative insights.
• Collaboration skills in a constantly evolving landscape and international environment.
• Communication and presentation skills.
• Capacity to represent Ubisoft in a professional manner with external partners and to negotiate / collaborate with them.

ADDITIONAL INFORMATION

Profit Sharing, yearly company saving plan. 25 paid time off + 12 additional paid days off. 50% of your transportation pass is paid by the company, lunch vouchers (9€/day), healthcare for you and your family, and lots of Ubisoft additional perks. Maternity leaves of 20 weeks, paternity/co-parental leaves of 7 weeks. Our office is located in Saint Mandé (Metro line 1, Saint Mandé station). Gym available in the building.

RECRUITMENT PROCESS

Recruitment process

(30 minutes) : phone call with a Recruiter,(60 minutes) : on-site interview with the manager of the role and a Recruiter,(60 minutes) : on-site or visio interview with the Head of Communications

EQUAL OPPORTUNITIES STATEMENT

Ubisoft offers the same job opportunities to all, without any distinction of gender, ethnicity, religion, sexual orientation, social status, disability, or age. Ubisoft ensures the development of an inclusive work environment which mirrors the diversity of our gamers’ community.