Social Media Team Lead, Hub Europe du Sud

Company Description

Ubisoft is a global leader in gaming with teams across the world creating original and memorable gaming experiences, from Assassin’s Creed, Rainbow Six to Just Dance and more.

We believe diverse perspectives help both players and teams thrive. If you’re passionate about innovation and pushing entertainment boundaries, join our journey and help us create the unknown!

Job Description

In this role, you will:

• Manage a team of social media and a regional creative manager in the different countries of the region (France, Italy, Spain): definition of roles, onboarding, monitoring of performance and evolutions.
• Identify social opportunities, definition of a local tone of voice and an editorial strategy for Ubisoft channels (FB, IG, X, TikTok) and various games channels (including AC and R6) in order to bring proximity with audiences and optimize reach & engagement.
• Define strategies and tactics to promote game's pulse points on social media (launch, seasons, updates, etc…).
• Ensure synergies with other verticals in and outside the hub: content creators, advocacy, PR.
• Guarantee follow‑up of the Social Media process defined by central teams and publishing of content provided by Central teams.
• Monitor performance of the content through quantitative KPIs as defined by the always‑on program and through qualitative overview, share feedback & suggestions to central teams and optimize local strategy accordingly.
• Share feedback to central teams to improve overall efficiency (Tools, process, tagging, distributed global content, etc).
• Own management of external agencies and /or a freelancers network.
• Manage a local social budget and report to central Social Media teams and Finance.
• Be the primary operational contact for 1st‑party partnerships and amplification opportunities on social media.
• Be the main contact to initiate and follow local strategic partnerships on social media.

Key Performance Indicators (KPIs)

• Impressions (global and local)
• Impressions per post
• Percentage of positive comments
• Global Content Adoption Rate

Qualifications

• Proven experience in management, both with operations and creative talents.
• Social trends & content knowledge / sensitivity.
• Knowledge of marketing as a whole and strong expertise in social media / Digital Marketing.
• Capacity to handle quantitative reporting based on KPIs provided by social media channels while balancing with qualitative insights.
• Collaboration skills in a constantly evolving landscape and international environment.
• Communication and presentation skills.
• Capacity to represent Ubisoft in a professional manner with external partners and to negotiate / collaborate with them.
• English fluent.

Additional Information

Ubisoft's perks

Profit Sharing, yearly company saving plan. 25 paid time off + 12 additional paid days off. 50% of your transportation pass is paid by the company, lunch vouchers (9€/day), healthcare for you and your family, and lots of Ubisoft additional perks.

Maternity leaves of 20 weeks, paternity/co‑parental leaves of 7 weeks.

Our office is located in Saint Mandé, (Metro line 1, Saint Mandé station). Gym available in the building.

Recruitment Process

• 30 minutes: phone call with a Recruiter,
• 60 minutes: on‑site interview with the manager of the role and a Recruiter,
• 60 minutes: on‑site or visio interview with the Head of Communications.

Information About Ubisoft

Ubisoft offers the same job opportunities to all, without any distinction of gender, ethnicity, religion, sexual orientation, social status, disability, or age. Ubisoft ensures the development of an inclusive work environment which mirrors the diversity of our gamers’ community.

Check out this guide to help you with your application, and learn about our actions to encourage more diversity and inclusion.