Social Media and Communication Specialist

Social Media and Communication Specialist – France

This role sits at the intersection of social media, storytelling, and civic engagement, with the mission of amplifying high-impact public campaigns across France. You will shape and execute content strategies designed to increase visibility, engagement, and mobilization around key societal issues. The role is highly focused on short‑form video, influencer collaborations, and real‑time trend activation across TikTok, Instagram and Facebook. You will also contribute to broader communication efforts by engaging with media outlets and institutional stakeholders. Operating in a fast‑moving, mission‑driven environment, you will help ensure that campaigns reach the right audiences at the right moment.

Accountabilities

• Design and execute social media strategies to maximize reach, engagement and virality of campaigns, with a strong focus on short‑form and UGC‑style video content across TikTok, Instagram and Facebook.
• Produce, edit, and sometimes appear in engaging content, ensuring strong hooks, storytelling quality and performance‑driven creative execution.
• Build and manage relationships with influencers, creators and digital media partners, leading outreach, pitching and co‑creation of high‑performing content.
• Monitor national trends, news cycles and cultural moments to identify opportunities for campaign amplification and timely content activation.
• Contribute to media and institutional outreach by engaging journalists, outlets and relevant stakeholders to increase campaign visibility.
• Track content performance and optimise strategies based on engagement metrics, reach and acquisition outcomes.

Requirements

• At least five years of experience in social media, digital content or communication roles, ideally within digital media, advocacy platforms or fast‑paced campaign environments.
• Proven expertise in creating viral short‑form content, with experience growing or contributing to large social audiences (100 K+ followers or equivalent impact).
• Highly skilled in influencer outreach, including pitching, negotiating and managing collaborations that deliver measurable results.
• Strong editorial instincts and the ability to align content with cultural, social and political trends in France.
• Excellent communication skills in French (native/C1) and strong English proficiency (B2 minimum).
• Comfortable appearing on camera and using AI tools (e.g., ChatGPT, Claude) to support creative and operational workflows.
• Analytical thinking with a track record of contributing to or securing media coverage in national outlets.

Benefits

• Competitive annual salary of €45,000 , aligned with a transparent pay scale.
• Fully remote position within France, with flexibility to work from anywhere in the country.
• Opportunity to contribute to high‑impact, mission‑driven campaigns with global visibility.
• Work in a fast‑moving environment combining technology, media and civic engagement.
• Access to a diverse, international team committed to social impact and innovation.
• Benefits and additional perks may vary depending on location and local regulations.

Legal compliance: This position is advertised in accordance with non‑discriminatory employment practices. The employer is an equal opportunity employer.