Sales Manager / Key Account Manager / Sales Director (DIY & Garden Channels)

ANTHBOT is an international smart robotic lawn mower brand under SHENZHEN LDROBOT, a Hong Kong-listed robotics technology group.

Focused on AI-driven robotics and intelligent outdoor solutions, ANTHBOT is committed to redefining the future of lawn care and outdoor living through innovative robotic technology.

Backed by strong global R&D capabilities and the resources of a publicly listed parent company, ANTHBOT is rapidly expanding across Europe and continuously strengthening its market presence in the region. The brand has also partnered with a renowned German football star as official brand ambassador, further accelerating brand awareness and growth across the European market.

About the Role

As part of our rapid European expansion, we are looking for experienced Sales Managers, Key Account Managers, and Sales Directors to drive business growth across France.

This role is particularly suited to professionals who have successfully developed business within DIY retail, garden equipment, outdoor power equipment, or related channels , and who already possess strong relationships with key decision-makers in these sectors.

You will play a key role in expanding ANTHBOT's distribution network, developing strategic partnerships, and accelerating the adoption of robotic lawn mower solutions across Europe.

Key Responsibilities

• Develop and manage strategic relationships with DIY retailers, distributors, buying groups, and key accounts across Europe;
• Identify, acquire, and grow new channel partners while expanding existing business opportunities;
• Lead commercial negotiations, annual business planning, and joint growth initiatives with key customers;
• Develop and execute regional sales strategies to achieve revenue, market share, and profitability targets;
• Work closely with channel partners to drive sell-through performance through product training, promotions, and marketing activities;
• Monitor market trends, competitor activities, and customer needs to identify growth opportunities;
• Represent ANTHBOT at industry exhibitions, trade fairs, and customer events;
• Collaborate closely with European and China-based teams to support product launches and market expansion initiatives.

Requirements

• Fluent French and English required; native candidates from France are strongly preferred;
• Minimum 5 years of sales, key account management, or business development experience within Europe;
• Proven experience working with DIY retailers, garden equipment channels, outdoor power equipment channels, or related industries is mandatory;
• Existing relationships or customer resources within major DIY retailers, buying groups, distributors, or garden equipment channels are strongly preferred;
• Demonstrated success in developing and managing key accounts and channel partnerships;
• Strong negotiation, business development, and commercial planning skills;
• Self-driven, entrepreneurial mindset with the ability to work independently in a fast-growing environment;
• Willingness to travel frequently across Europe;
• Candidates available to join within 1-3 months are preferred.

What We Offer

• Opportunity to join a rapidly growing international robotic lawn mower brand;
• Competitive salary package with attractive performance incentives ;
• Strong support from a Hong Kong-listed robotics technology group;
• International and entrepreneurial working environment;
• The opportunity to shape the future of smart outdoor robotics across Europe.