Retail Marketing Officer
Introduction
Brand of choice! That’s what we are aiming for! As a Marketing Officer at Shimano, you will support the team with activities aimed at improving the off- & Online brand visibility of our brands, including our retail concepts, with Shimano Service Center as prime concept! Along with that your job will also play a proactive role to support sales and marketing and also communication with our customers. Do you have a disciplined & structured way of working? Is concern for quality & accuracy what you aim for? Do you have excellent intercultural communication skills and are you a reliable sparring partner for internal & external customers? Do you have a flexible mindset and are able to cope with changing processes & procedures (due to improvements and optimizations)? Do you have appetite for innovative ideas and seeking for new (retail) solutions?
The Challenge
- Manage all retail concepts and support materials (merchandising/POS items)
- Work together across the retail marketing teams to stimulate the exchange of ideas to champion best practice, share opportunities/threats and successes
- Be the ambassador of retail concepts providing guidance and support to Shimano colleagues and external partners on the concept and its possibilities
- Monitor the results of the concept implementations in terms of profitability, consistency, opportunities and best practice, via regular field visits
- Share with the team
- Advise retail partners and sales team how the performance can be improved regarding sales promotions, shelf layout, merchandising, assortment and category vision, but also consumer awareness and brand recognition
- Strengthen retail partnerships with our most advanced/strategic customers, at all retail channels (Brick and mortar stores, Internet, OEM)
- Formulate and execute the retail support plan, accounting for budget
What are we looking for?
- 3 - 5 years of experience in a similar job in bike retail and beyond
- Excellent language skills in French and English. Working experience with Microsoft applications, good in PowerPoint is required
What do we have to offer?
Shimano and its subsidiaries offer a pleasant, informal working environment with colleagues who work well together, and are proud to work for Shimano. Next to good working conditions, Shimano offers you the opportunity to work in a responsible and challenging position within a dynamic, international and ambitious environment. Together we want to win therefore we have a strong focus on team achievement.
About the company
The Shimano Europe Group (SEG) is a member of the global Team Shimano. Along with our local subsidiaries, we offer consumers outstanding cycling, fishing, and rowing products. Next to Shimano branded products our portfolio contains Lazer (helmets), Bikefitting and PRO (bike accessories). To create consumer demand for Shimano and Shimano-owned products, we act as an excellent supplier and a valuable partner for all our customers in the European bicycle, fishing tackle, and rowing industry. We are the 'eyes, ears, and mouth' of the global Team Shimano in Europe. Shimano is proud of its staff, diversity in talent, interests, and backgrounds. Together our mission statement is: “To promote health and happiness through the enjoyment of nature and the world around us”.
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