Product Marketing Manager

Product Marketing Manager – Cardiovascular (EMEA)

At Johnson & Johnson,we believe health is everything. Our strength in healthcare innovation empowers us to build aworld where complex diseases are prevented, treated, and cured,where treatments are smarter and less invasive, andsolutions are personal.

Job Function: Marketing; Job Sub Function: Strategic Marketing; Job Category: People Leader. Location: Hamburg, Germany or Issy‑les‑Moulineaux, France.

• Lead and develop the Product Marketing team across EMEA, covering the full EP portfolio (Single Shot, Advanced Therapy, mapping and visualisation, access). Set priorities, performance expectations, and individual development paths aligned with the regional commercial plan and launch calendar.
• Translate the regional marketing strategy into structured product marketing execution across EMEA countries: launch deployment, campaign development, sales tools, materials, and account‑level activation programmes.
• Drive the in‑market execution of new product, indication, and care‑pathway launches: country readiness, sales force enablement, customer‑facing materials, congress activation, early‑experience capture, and post‑launch performance management.
• Design and deploy regional customer engagement programmes (KOL programmes, advocacy development, congress and event activation, peer‑to‑peer initiatives) that accelerate adoption and reinforce positioning.
• Partner with Commercial to equip the sales force: messaging, objection handling, competitive responses, value‑based selling tools, and incentive programme design input.
• Own product‑level commercial performance, adoption KPIs, share trajectory, and activation metrics across the portfolio; structure findings into clear input for Strategy, Education, Commercial, and senior leadership.
• Engage as a strategic partner to EMEA leadership, deliver concise updates on launch progress, adoption performance, programme effectiveness, and market dynamics with commercial implications.
• Operate effectively across Marketing Strategy, Education, Commercial, Clinical, Medical Affairs, Market Access, Supply, and country leadership, with a sharp understanding of role boundaries.

Requirements

• 7+ years in MedTech with deep electrophysiology, cardiovascular, or interventional procedural experience; combined product marketing, launch leadership, and commercial execution exposure at regional scale.
• Demonstrated experience leading product marketing, launch deployment, and commercial execution at regional scale; track record of driving adoption and market share in competitive categories.
• Proven experience leading marketing or commercial teams in matrix environments; able to attract, develop, and retain commercially oriented marketing and clinical talent.
• Strong written and verbal English; able to deliver concise executive updates and represent the function externally with KOLs and partners.
• Bachelor’s degree required; MBA or advanced degree strongly preferred.
• Regular EMEA travel expected (approximately 40–50%).

Preferred Skills

• Brand Marketing, Brand Positioning Strategy, Business Alignment, Business Storytelling, Business Valuations, Cross‑Functional Collaboration, Customer Intelligence, Data Analysis, Data‑Driven Decision Making, Developing Others, Digital Strategy, Execution Focus, Financial Analysis, Go‑to‑Market Strategies, Inclusive Leadership, Industry Analysis, Leadership, Market Research, Negotiation, Problem Solving, Product Development Lifecycle, Product Portfolio Management, Product Strategies, Program Management.

Compensation

Primary posting location: €73,200.00–€125,695.00. Germany: €90,400–€156,975 EUR.

Benefits

Base pay plus an annual bonus with set target (% of pay) depending on pay grade/location, sales commissions, vacation days, parental leave (minimum 12weeks), bereavement leave, caregiver leave, volunteer leave, well‑being reimbursement, financial, physical and mental health programmes, service anniversary and recognition awards, and eligibility for several insurance plans.

We provide an inclusive work environment where each person is considered as an individual. At Johnson & Johnson, we respect the diversity and dignity of our employees and recognize their merit.

If you wish to include or request support from the company's representative for severely disabled people as part of your application process, please proactively inform the responsible recruiter when you first contact our Talent Acquisition Team.