Product Marketing Manager

Product Marketing Manager

Location: Rousset (Bouche-du-Rhône, France)

Full‑time, mid‑level position. Microchip Technology Inc. is seeking a Product Marketing Manager for its Microprocessor Business Unit. This role is pivotal in managing all aspects of the product life cycle for MPU products, supporting the existing portfolio, and driving the development of new products through business cases, market positioning, pricing strategy, and collaborative launch activities.

Responsibilities

• Manage all aspects of the product life cycle for MPU products
• Develop a solid understanding of MPU technologies, market trends, competitive insights and markets requirements
• Support existing MPU portfolio and customer base
• Interact with customers, Microchip's field and technical teams to identify and define new product requirements
• Create new products business case, business plan, and positioning to grow Microchip's MPU business
• Oversee product launches, customer engagement, sales and channel training, and press collateral/campaigns with the marketing communication team
• Secure customers through customer visits, business development activities, focused web presence and collateral development

Requirements

• MSC or equivalent degree
• 5 to 12 years of Marketing or/and Sales experience in a semiconductor company or companies
• Strong Product Marketing experience in MPUs
• Proven Product Management experience
• Good HW & SW skills in embedded systems designs
• Understanding semiconductor business models, manufacturing technologies, and challenges
• Ability to work in a cross‑functional team environment across worldwide geographies
• Excellent communication skills: presentation, writing, and listening
• Willingness to adapt, learn, and listen
• Frequent travel

Preferred

• AI (Artificial Intelligence) in embedded systems knowledge or experience is a real plus

Travel Time

25% - 50% travel required