Product data manager (M/F/X)
Job Description
The Marketing Data department structures, leverages, and enhances product data to ensure its compatibility with consistent and effective distribution across all of the Group's marketing channels and platforms. It works closely with marketing (headquarters and subsidiaries), IT, and sales teams, and ensures the proper use and evolution of PIM and DAM tools.
Reporting to the Director of Marketing, Communications, and Digital, you will lead the product marketing data strategy previously co-developed with stakeholders (Marketing Channels, Business Lines), ensure data quality and integrity, and structure your team's organization to sustainably support the Group's marketing performance.
Responsibilities
Co-develop and implement the cross-functional product marketing data strategy.
Ensure the quality, completeness, consistency, and availability of product data in all of the Group's languages, across all channels and target markets.
Structure the Marketing Data organization: cross-functional coordination, prioritization, workload/capacity management, processes, and data performance monitoring.
Manage, develop, and support the Marketing Data team (4 people) in a cross-functional and international environment.
Oversee marketing data tools and platforms (PIM, DAM, translation tools, etc.) and their integration into the marketing ecosystem.
Lead foundational product marketing data projects (PIM/DAM, AI, automation, workflows, etc.) and ensure the tools remain aligned with the group's strategic goals.
Maintain the main data and asset distribution platforms (Traceparts, E-Plan, BIM&Co, etc.).
Coordinate business and partner relationships around product marketing data and product/marketing/communication assets.
Oversee marketing translation processes and tools and ensure their adoption by subsidiaries.
Qualifications