Product Data Analyst (H/F)

Experiencing together a unique human adventure\n\n

Animal health is key to the health of the planet. Working at Virbac means taking part in a unique human adventure in which the engagement of each individual contributes to its evolution. Encouraging internal mobility between positions and countries, offering individual development plans and building a partnership based on trust between managers and employees are as many perspectives of motivation for our teams. We also offer them a work environment conducive to exploring new territories and balancing their professional and personal lives. Finally, fostering their engagement to animal health also means listening to them and helping them to acquire new skills, preparing them for the challenges of tomorrow and encouraging them to contribute to an ever more responsible approach to our business.\n\n

La direction du Global Marketing & Business Development, recherche pour son département Digital, un(e) Product Data Analyst (H/F) en CDI basé à Carros (06).

Vos missions ?\n\n

Rattaché(e) au Digital Business Director, vous êtes le garant de la vision \"360° Data & IA\". Votre mission est de collecter et d'interpréter les données de notre activité digitale mondiale (Directe et Indirecte), pour les transformer en leviers de croissance pour nos produits :\n\n

Unity : Plateforme e-commerce D2C

Nova : Portail B2B dédié à nos partenaires

E-retail & Marketplaces : Analyse de la performance sur nos canaux de distribution indirects (Amazon, pure players, etc.)

Salesforce Suite : Notre socle CRM et d'engagement client\n\n

Dans le détail :

1. Stratégie, IA & Performance Digitale 360°\n\n

Performance marketing : Analyser l'efficacité des campagnes (Social Media, Search, Paid) et l'attribution pour optimiser les budgets marketing digitaux mondiaux.

E-commerce indirect : Consolider les données issues des Marketp