Product Analyst / Data Analyst

This is an exciting opportunity for a data-driven professional who enjoys transforming complex user behavior and product performance data into meaningful business insights within a fast‑paced digital environment. In this role, you will work closely with product, CRM, marketing, and business teams to analyze customer journeys, optimize product performance, and support strategic decision‑making through data. You will play a key role in monitoring KPIs, validating product hypotheses, conducting experiments, and identifying opportunities to improve engagement, retention, and revenue growth. The position offers exposure to high‑volume B2C products, advanced analytics initiatives, and cross‑functional collaboration in a fully remote international environment. Ideal candidates are analytical thinkers who combine strong technical skills with business understanding and a passion for turning data into impactful product decisions.

Accountabilities

• Analyze user behavior across key product funnels including registration, deposits, engagement, retention, betting activity, and withdrawals.
• Monitor and evaluate core product KPIs such as conversion rates, churn, customer lifetime value (LTV), engagement, retention, and revenue performance.
• Prepare detailed analytical reports and dashboards to identify trends, opportunities, and business‑impacting product insights.
• Support product teams by validating hypotheses, interpreting experiment results, and delivering actionable recommendations based on data analysis.
• Conduct A/B testing analysis and evaluate product experiments to optimize user experience and business outcomes.
• Perform user segmentation and cohort analysis based on behavioral patterns, lifecycle stages, activity levels, VIP potential, and retention indicators.
• Investigate anomalies, performance fluctuations, and unexpected changes in product or business metrics to identify root causes and improvement opportunities.
• Collaborate closely with Product, CRM, Marketing, Anti‑Fraud, and operational teams to support data‑driven product and business decisions.
• Build and present analytical summaries, performance reviews, and business recommendations for stakeholders and leadership teams.
• Contribute to improving reporting processes, data visualization practices, and analytical workflows across the organization.

Requirements

• Minimum 2 years of experience in Product Analytics, Data Analytics, CRM Analytics, Marketing Analytics, or similar B2C‑focused analytical roles.
• Strong SQL skills with experience analyzing large and complex datasets.
• Experience using BI and data visualization tools such as Tableau, Power BI, Looker, or similar platforms.
• Solid understanding of product and business metrics including conversion, retention, churn, engagement, revenue, deposits, and user activity.
• Hands‑on experience with funnel analysis, segmentation, cohort analysis, hypothesis validation, and A/B testing methodologies.
• Strong analytical mindset with the ability to identify trends, uncover insights, and translate data into actionable business recommendations.
• Excellent communication and collaboration skills with experience working across product, marketing, CRM, business, and technical teams.
• Ability to structure analytical tasks, clarify business requirements, and communicate findings clearly to both technical and non‑technical stakeholders.
• Proactive, detail‑oriented, and results‑driven approach with the ability to thrive in fast‑paced product environments.
• Familiarity with data visualization best practices and stakeholder presentation techniques.
• Proficiency in Ukrainian or Russian for internal communication purposes is required.
• Experience in iGaming, fintech, CRM analytics, VIP segmentation, or traffic quality analysis is considered a strong advantage.

Benefits

• Fully remote full‑time opportunity with flexible work arrangements across Europe.
• Opportunity to work within a fast‑growing international digital product environment.
• Exposure to large‑scale B2C analytics, experimentation, and product optimization initiatives.
• Collaborative and data‑driven company culture with strong cross‑functional teamwork.
• Children allowance and family‑focused support programs.
• Mental health support and wellness initiatives.
• Sports activities and fitness‑related benefits.
• Language courses and continuous learning opportunities.
• Home office setup assistance for comfortable remote work.
• Training compensation and professional development support.
• Additional perks including automotive services, veterinary services, dental services, books, stationery, and massage benefits.