PR & Influence Manager France H/F

PR & Influence Manager France

Paris, France

Your Mission

• Lead PR & Influencer Strategy: Define and execute the PR & influencer roadmap for France in alignment with Pandora’s brand repositioning and transformation agenda.
• Accelerate Influence Marketing: Drive the amplification of Pandora through disruptive influencer strategies with a strong focus on TikTok, emerging platforms, and next-gen creators.
• Shape the Narrative: Develop compelling storytelling and brand activations that build emotional connections with consumers and reinforce Pandora’s cultural relevance.
• Deliver Impactful Events: Oversee the planning and execution of press, influencer, and community events that bring Pandora’s brand world to life.
• Cross-functional Collaboration: Partner closely with marketing, paid media, retail, and global PR & influence teams to ensure alignment and maximize impact.
• Agency & Media Relations: Manage local PR agencies and maintain strong relationships with key journalists, influencers, and opinion leaders.
• Budget & Performance: Own the PR & influencer budget for France, ensuring efficient investment and strong ROI, with continuous monitoring and reporting.
• Team Leadership: Manage and inspire a team of two PR & influence specialists, fostering creativity, accountability, and growth.

Who You Are

• A seasoned PR & Influence professional with 7+ years of experience in PR, influencer marketing, and brand communications, ideally within fashion, luxury, or beauty.
• Proven track record of building and executing influencer-first strategies, with strong expertise in TikTok, short‑form content, and creator‑led campaigns.
• A creative disruptor who thrives on thinking outside the box, challenging conventions, and finding bold ways to connect with audiences.
• Strong network of press, influencer, and cultural connectors in France, with the ability to leverage relationships to drive earned visibility.
• Strategic and analytical mindset, with the ability to link PR & influence activity to business outcomes and brand KPIs.
• Inspiring leader with experience managing and developing teams.
• Fluent in French and English, both spoken and written.