Paris, France L'Etudiant Lead Experience & Product Growth F/H
Why Here?
L’Etudiant has accompanied young people in their orientation and professional integration choices for over 50 years. As a reference media, the company develops innovative digital solutions that connect students, institutions, and businesses. This role sits within the Marketing Digital & Data cell, which drives high-impact projects tied directly to digital growth, user experience quality, and audience valorization.
What Will You Do?
As a Lead Experience & Product Growth at L’Etudiant, you will analyze user behaviors and journeys to identify friction points, drop-offs, and improvement opportunities. You will define, prioritize, and pilot optimization experiments including A/B tests, wording tests, and new format trials while measuring performance on activation, conversion, and lead quality. Additionally, you will coordinate cross-functional teams across Product, Tech, UX, SEO, Marketing, and Data to deliver differentiated digital products that respond to evolving user needs including AI-driven tools.
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