Paid Search Director (B2B)

• We’re seeking an experienced enterprise Paid Search leader to oversee one of the most sophisticated and high-investment engagements within Wpromote’s portfolio
• This individual contributor role will act as a deeply integrated extension of the client’s marketing organization, leading paid search strategy, execution, and stakeholder management across a highly visible enterprise business
• This role will oversee more than $100M in annual paid search investment across multiple products, audiences, and business priorities, requiring deep expertise in enterprise search operations, executive communication, cross-functional collaboration, and performance strategy
• Serving as a senior strategic partner and embedded extension of the client’s marketing organization, leading paid search strategy, performance management, and executive-level business planning across a $100M+ multi-product media investment
• Operating as both a strategist and hands‑on practitioner by driving campaign architecture, optimization, execution oversight, and innovation initiatives to ensure operational excellence and measurable business impact
• Managing highly complex enterprise account structures across SA360, Google Ads, Microsoft Ads, and other relevant paid search platforms
• Balancing multiple stakeholder groups, competing business priorities, and evolving growth objectives within a sophisticated enterprise ecosystem
• Driving strategic planning, forecasting, budgeting, testing roadmaps, and performance optimization initiatives aligned to client growth goals and broader business objectives
• Translating complex performance trends and business insights into clear, executive-level recommendations and action plans for senior client stakeholders
• Partnering closely with Client Strategy, Analytics, Strategy, Creative, and channel leadership teams to ensure integrated marketing alignment and operational excellence
• Identifying opportunities for innovation, growth, process improvement, and operational scalability across the engagement
• Leading, developing, mentoring, and supporting a team of four Paid Search Specialists through coaching, career development, quality assurance, prioritization, and performance management
• Providing strong oversight of campaign execution, QA processes, account health, and delivery standards to ensure flawless execution across the business
• Driving innovation and thought leadership across enterprise paid search strategy, automation, audience targeting, measurement, and optimization initiatives
• Managing and escalating critical client or account issues appropriately while maintaining strong trust and partnership with senior stakeholders
• Staying at the forefront of emerging trends, platform changes, AI-driven search developments, and evolving enterprise paid media strategies

Benefits

• Half‑day Fridays every Friday
• 3 different medical plans to suit your needs, including a plan under $10 per month, as well as dental, vision, disability, and life insurance
• 401(k) with company matching
• Free, confidential Employee Assistance Program
• Free weekly virtual workout classes
• 100% paid parental leave policy for birth, adoption, and foster placement
• Medical and dependent care FSAs
• LinkedIn learning and access to internal training and development
• Unlimited PTO
• Organizational transparency – our c‑suite and senior leadership are easily accessible to all employees, they share business updates, and recognize top employees through a monthly all‑hands and a weekly CEO message
• Virtual experiences, from Slack cooking challenges to trivia tournaments and employee awards
• Wprotege mentorship program