marketing manager in health insurance
PARIS, 75
il y a 7 jours
Описание: Alan integrates insurance, prevention, and care into a single user experience. It provides health insurance and prevention services to over 1 million members and partners with more than 40,000 companies.
Задачи:
- Build an international brand playbook for market launches, M&A integration, and local partnerships
- Develop the concept, format, and multi-country activation plan for an international health event, including the resources required
- Create a repeatable product launch go-to-market playbook covering positioning, messaging, channels, and sequencing, and test it with Product Marketing on an upcoming launch
- Turn the Creative Director’s vision into concrete initiatives
- Structure how the Brand team sets and tracks its OKRs
Требования:
- 1–2 Years of experience in marketing, brand, or communications in an agency, scale-up, or corporate environment
- Solid marketing and go-to-market fundamentals, including positioning, messaging, channels, and launch sequencing
- Excellent structuring and writing skills
- Strong written and verbal communication skills in English
- Based in Paris or willing to relocate to Paris
- Будет плюсом: exposure to international expansion, market entry, or M&A; experience supporting a product launch; experience with event strategy or brand activations; familiarity with OKRs; French
Условия:
- Flexible working hours
- Country-specific commuter benefits
- Training policy, free books, and a budget to attend and speak at conferences when opportunities arise
- Dedicated coaching from day one
Entreprise
Alan
Plateforme de publication
WHATJOBS
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