Marketing & Content Manager (EN/NL) h/f

We are accelerating our commercial development in the Netherlands and across Europe, and we are looking for our Marketing & Content Manager. Your mission: generate business opportunities through reactive, multi-channel, and bilingually driven communication (English, Dutch). You will work directly with our Product and Sales teams, as well as our external design agency. This is a versatile and autonomous role.

Marketing Management

• Editorial Planning: Proactively manage the editorial calendar while keeping the agility to seize last-minute, reactive opportunities.
• Emailing & Newsletters: Design and write impactful email campaigns triggered by industry news or sales opportunities (promotions, follow-ups on recent articles).
• Database Management: Segment, target, schedule, and send all campaigns.
• Continuous Optimization: Conduct strict A/B testing on subject lines to continuously maximize email open rates.
• Performance Tracking: Analyze KPIs weekly (engagement, clicks, open rates) and produce a quantified report to adjust marketing actions in real-time.

Communications

• Contents: Create content for our social media channels, primarily LinkedIn and Instagram to improve our digital presence.
• Social Media & Live Coverage: Adapt internal company news into tailored posts for LinkedIn, Instagram, and Facebook. Provide live coverage of key on-field events and moderate the community daily.
• Written Content: Contribute to our blog and website by updating and maintaining content to keep our messaging fresh and relevant.

Event Management

• Trade Shows Strategy: Define the key messaging for our speaking engagements at major European trade shows.
• Event Coordination: Brainstorm booth design ideas and collaborate closely with our design agency for international trade shows like GreenTech (Amsterdam) and SIVAL (Angers). Support with the logistics, communication, and evaluation of events.

Experience

Minimum 3 to 5 years of experience in content creation, social media, or digital communication.

Languages

Native or bilingual Dutch is required, along with fluent English. Good command of French is highly valued.

Skills

Strong copywriting with an affinity for AI/GEO & SEO search trends. Hands-on experience in video editing.

Mobility

Based at our headquarters in Saint-Malo (Brittany, France), this role offers potential relocation opportunities to the Netherlands, driven by our rapid growth in Benelux. (optional)