Manager, Performance Marketing & Analytics

Manager, Performance Marketing & Analytics

Paris, France

About Us

SharkNinjais a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positivelyimpactpeople’s lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja , the company has a proventrack recordof bringing disruptive innovation to market and developing one consumer product after another has allowedSharkNinjato enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than4,100associates, the company’s products are sold at key retailers, online and offline, and through distributors around the world.

At SharkNinja, we’re building an AI-native culture. We’re not waiting for the future; we’re creating it. Our people are expected to experiment boldly, adopt new tools, and continuously raise what’s possible to create meaningful impact for our consumers. If you believe the best way to do your job hasn’t been invented yet, you’ll fit right in.

Weareseekingan experienced and highly motivated Manager, Performance Marketing & Analytics toact as budget custodianfor Shark & Ninja's performance marketing investment across France and Benelux, spanning DTC and Social Commerce.In this pivotal role, you willbe responsible fordriving trafficandrevenueefficiently,by developingbest-in-classperformancemarketing strategiesacross key digital channels to deliver high-impact, performance-driven results.

Responsibilities

• Manage budgets, forecasting, and pacingacross France and Benelux and across channels (DTC, Social Commerce), aligning spend with commercial priorities and reallocating between markets and channels to deliver the best ROI overall.
• Set the investment framework, targets and guardrails thatlocalPaid Media teamsactivate against, partnering with them and with external platform partners across Paid Search, Paid Social,Affiliates and CRMto drive revenueandefficiencyagainst FC— owning the planandthe trade-offs rather than day-to-day campaign execution
• Partner cross-functionally withregional and global DTC teams,Demand GenerationandBrandMarketingto alignPerformance Marketingplans with broader go-to-market strategies.
• Run the performance review cadence with channel owners, holding activation teams to plan and making the reallocation calls when markets or channels over- or under-deliver.
• Analyse and interpret performance data (Daily/weekly/monthly) and deliver actionable insight in a clear and concise manner that moves the business forward.
• Communicate results, insights, and next steps clearly to stakeholders. You will own the performance marketing story/context, ensuring stakeholders’ expectations are proactively managed
• Act as a champion for digital marketing knowledge,best practiceand test and learn culture within DTC and beyond.
• Work closely with analytics partners to define success metrics, dashboards, and reporting that clearly communicate impact and opportunity.
• Stay ahead of platform updates, industry trends, and emerging media opportunities,translating themintowhere and how we invest across markets and channels.

Skills Required

• Experience in multi-channel digital marketing, with time spent on budget planning and cross-channel investment decisions rather than single-channel activation alone (ideally in an eCommerce DTC business)
• Strong analytical mindset with experience using performance data to drive optimization and strategic decisions.
• Proven experienceacting as custodian ofsignificant media budgetsacross multiple marketsandchannels, including reallocating spend to deliveragainst ROI, CPA, or revenue-based KPIs.
• Strong cross-functional collaboration skills and the confidence to influence without authority.
• A great communicator with experience managing multiple stakeholdersand presenting to a variety of audiences.
• Highly organized, detail-oriented, and comfortable managing multiple workstreams simultaneously.
• Highly commercial and results driven
• Ability to thrive in a fast-paced, high-growth, global environment with shifting priorities.
• Growth-oriented mindset with the confidence, curiosity, and resilience to challenge assumptions and push for better outcomes,fully embracingSharkNinja’s Outrageously Extraordinary way of working.

#LI-HYBRID

Our Culture

At SharkNinja, we don’t just raise the bar—we push past it every single day. Our Outrageously Extraordinary mindset drives us to tackle the impossible, push boundaries, and deliver results that others only dream of. If you thrive on breaking out of your swim lane, you’ll be right at home.

What We Offer

We offer competitive health insurance, retirement plans, paid time off, employee stock purchase options, wellness programs, SharkNinja product discounts, and more. We empower your personal and professional growth with high impact Learning Programs featuring bold voices redefining what’s possible. When you join, you’re not just part of a company—you’re part of an outrageously extraordinary community. To gether, we won’t just launch products— we’ll disrupt entire markets.

At SharkNinja, Diversity, Equity, and Inclusion are vital to our global success. Valuing each unique voice and blending all of our diverse skills strengthens SharkNinja’s innovation every day. We support ALL associates in bringing their authentic selves to work, making an impact, and having the opportunity for career acceleration. With help from our leadership, associates, and our community, we aim to have equity be a key component of the SharkNinja DNA.

We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, disability, or any other class protected by legislation, and local law. SharkNinja will consider reasonable accommodations consistent with legislation, and local law. If you require a reasonable accommodation to participate in the job application or interview process, please contact SharkNinja People & Culture