Lead PR & SEO Content Strategist - CDI - Paris

Since 2015, papernest has been transforming the way people manage their contracts, making subscription, management, and switching simple through one smart, intuitive platform.

We have supported more than 2 million customers across France, Spain, and Italy. Along the way, we have continued to invest in new verticals, establishing papernest as a high-performing, innovative, and competitive scale-up in a fast-growing market.

With over 900 employees, we are strengthening our position as a European market leader.

We’re looking for someone who can bridge the gap between complex energy market data, technical SEO/netlinking, and high-impact journalistic storytelling.

Objective :

The goal of this mission is to make Papernest the go-to authority for the French media on all things related to the energy market, purchasing power, and consumer rights

Building our domain authority and brand visibility by engineering stories that journalists actually want to publish. This means moving away from traditional brand PR and focusing heavily on:\n\n

Intercepting the News Cycle: Translating complex market shifts (like the end of the ARENH mechanism or new Ma

Prime

Rénov' guidelines) into urgent, highly pitchable alerts about French household purchasing power ;\n\n

Building \"Publish-Ready\" Assets: Leading the creation of data-driven, interactive assets. Examples are price barometers, localized data maps, and tariff simulators. In such cases, you aren't just sending emails; you are providing journalists with tools they can directly embed or cite to back up their articles ;\n\n

Match PR with Technical SEO: Using top-tier media coverage (e.g., Le Parisien, BFMTV, Le Figaro) not just for brand awareness, but