Head of Marketing & Innovation (M/F)

Function

As a member of the Executive Committee and reporting directly to the CEO, you will be responsible for defining and leading the Marketing & Innovation strategy to support the company’s sustainable growth, competitiveness, and differentiation. You will coordinate cross-functional initiatives and actively contribute to strategic decision-making by fostering innovation, value creation, and organizational performance.

Main Goal

Market Vision & Strategic Intelligence

• Develop a strategic understanding of markets, consumers, and the competitive landscape in order to anticipate trends and identify growth opportunities.
• Drive the economic performance of the innovation portfolio by monitoring revenue generated from new products and services.
• Translate market, consumer, and regulatory insights into strategic recommendations for the business.
• Influence key Executive Committee decisions by providing recognized expertise on markets, consumer trends, and future challenges.

Execution of Corporate Strategy

• Champion the company’s strategic vision by contributing to the definition of short-, medium-, and long-term priorities and ensuring overall consistency across strategic decisions.
• Lead the deployment of the strategy by translating vision into actionable roadmaps, monitoring execution, and influencing critical business decisions.

Innovation Strategy & Portfolio Development

• Define and lead the innovation strategy to support business growth and differentiation.
• Prioritize and oversee the innovation project portfolio, from opportunity identification through implementation.
• Develop forward-looking market intelligence and drive value-creating innovation initiatives in collaboration with R&D and Group experts.

Governance & Strategic Influence

• Contribute to the definition and implementation of the company’s overall strategy as a member of the Executive Committee.
• Promote a cross-functional perspective, influence key decisions, and align teams around the company’s strategic priorities.

Leadership & Talent Development

• Inspire, engage, and develop teams by fostering collaboration, collective performance, and employee growth.
• Lead business activities and decision-making by setting priorities, organizing resources, delegating effectively, and ensuring objectives are achieved.

Job Description

At the intersection of strategy, innovation, and execution, you will lead high-impact transformational initiatives, support organizational evolution and new ways of working, and actively contribute to strengthening the company’s performance, agility, and competitiveness.

You will benefit from a broad scope of influence and autonomy, enabling you to shape the future of the business.

What We Expect Of You

• Master’s degree (or equivalent) in Marketing, Strategy, Business Administration, or a related field.
• 10 to 15 years of experience in senior leadership roles.
• Strong expertise in corporate strategy, innovation, and transformation within complex business environments.
• Proven ability to translate strategic plans into tangible and sustainable business results.
• Strong influencing skills with a recognized ability to support strategic decision-making at the highest levels of the organization.
• Good knowledge of sales performance and market analysis tools (Circana, Nielsen, Kantar).
• Strong interest in new technologies and Artificial Intelligence; experience implementing AI solutions or use cases would be an advantage.
• Experienced people leader with the ability to unite teams around a clear vision while fostering talent development and cross-functional collaboration.
• Pragmatic, agile, and results-oriented, with a strong strategic mindset, excellent prioritization skills, and outstanding communication abilities in both French and English.

Benefits and working environment

Joining Jacquet Brossard means becoming part of a company undergoing an exciting transformation, driven by iconic brands with significant growth and repositioning potential.

Here, your ideas will have a tangible and visible impact on the future of our brands and our business.

Recruitment process

• Initial screening with the Talent Acquisition team.
• Meeting with the Jacquet Brossard HR Director and your future manager, the Business Line CEO.
• Assessment, followed by an interview with the Talent Management team.