Global Social Media & Influence Assistant - ECONOMY brands - 6 Months Internship

Internship Overview

INTERN – GLOBAL SOCIAL MEDIA & INFLUENCE ASSISTANT (Economy brands)

Location: Accor Global Headquarters – Issy-les-Moulineaux, France

Duration: 6 months – starting mid‑July 2026

Brands involved: ibis, ibis Styles, ibis budget, greet, JO&JOE

Internship Objectives

• Grow brand visibility and engagement across global social media platforms
• Ensure consistent brand messaging across all markets
• Strengthen creative and strategic communication skills
• Track and improve campaign performance
• Stay on top of key digital & social trends

Main Responsibilities

• Global social media campaign support
• Help launch and coordinate global campaigns across the brand portfolio
• Liaise with the agency to optimize content creation and performance
• Contribute creative ideas aligned with brand DNA and social‑first approaches
• Editorial calendar & platform coordination
• Maintain and update calendars across Instagram, TikTok, and LinkedIn
• Ensure message consistency in collaboration with regional and brand teams
• Monitor and support social media publishing across platforms
• Content creation & influencer coordination
• Assist with sourcing and managing creators aligned with each campaign
• Organize influencer hotel stays with regional teams
• Track deliverables and ensure content meets brand guidelines
• Performance tracking & strategic insight
• Monitor key metrics and analyze the success of social and influencer campaigns
• Produce performance reports and offer recommendations for improvement
• Support the team in making data‑driven decisions
• Trend monitoring & innovation scouting
• Benchmark best practices and innovative formats
• Identify emerging content opportunities and creative directions

Qualifications

• Education: Master’s/MBA student – Bac+4/5 in Marketing, Communications or Digital
• Languages: Fluent in French & English
• Skills: Curious, creative, analytical, autonomous and organized
• Tools: Comfortable with PowerPoint & Excel – a good creative eye is a plus