Director of Growth Marketing
Skydio is seeking an experienced Growth Marketing leader to accelerate pipeline and revenue growth within our commercial segment. This is a hands-on role that leads strategic planning and orchestration of high-performing campaigns, delivering measurable results against aggressive pipeline targets
Develop and execute segment-specific go-to-market strategies for physical security and energy/utilities, including tailored messaging, channel mix, and campaign approaches that resonate with buying committees
Quarterback cross-functional teams, including digital marketing, content, social media, event marketing, email/lifecycle, customer marketing, and channel partners, to plan and execute integrated campaigns
Design and run account-based marketing (ABM) programs targeting high-value accounts within priority segments, coordinating personalized outreach across digital, events, and direct channels
Own the development and management of the overall commercial marketing program calendar. Ensure stakeholders understand what programs and activities are planned and executed
Analyze pipeline and marketing data regularly to report on campaign performance and identify opportunities for improvement. Use insights to optimize ongoing and future campaigns to exceed growth targets
Manage contractors and marketing budgets efficiently, ensuring spend is aligned with program objectives and delivers positive returns
Continuously test and iterate on marketing tactics, channels, and technologies, including A/B testing, funnel experiments, and new platform evaluation, to improve campaign effectiveness and ROI. Document and share learnings with the broader team
Own Skydio’s presence at key industry trade shows, roadshows, conferences, and events. Plan and execute a regular cadence of webinars, live demos, and virtual events that showcase Skydio’s capabilities to target buyers and generate qualified pipeline
What Success Looks Like:
Measurable growth i