Digital Marketing Executive

• Execute digital campaigns: build, test and deploy campaigns, workflows and email communications in HubSpot
• Email marketing: create, build, test and schedule responsive email campaigns
• Landing pages and forms: create and publish conversion-focused landing pages and forms
• Website management: maintain and update website content, publish new pages, ensure brand consistency and support SEO best practices
• Marketing automation: configure and maintain lead nurturing and lifecycle workflows
• Analytics and reporting: implement accurate campaign tracking and produce regular performance reports
• Compliance and data quality: ensure digital marketing activities comply with data protection requirements

Requirements

• Bachelor’s degree or equivalent in Digital Marketing, Marketing, Communications or a related field
• 3+ years of hands‑on experience executing digital marketing, ideally in a B2B, technical, security or regulated environment
• Practical expertise with HubSpot Marketing Hub as a day‑to‑day operator: campaigns, workflows, emails, landing pages, lists, segmentation and reporting
• Experience with web content management (ideally Sanity CMS) and basic HTML/CSS knowledge for email and webpage updates
• Knowledge of Google Analytics 4, Google Search Console, platform reporting and UTM tracking best practices
• Familiarity with LinkedIn Campaign Manager and social media scheduling/management tools
• Fluency in French and English, both written and spoken

Core Competencies

Demonstrates expertise in executing digital marketing campaigns using HubSpot, including email marketing, landing page creation, and website management. Proficient in analytics and reporting, ensuring compliance with data protection requirements while maintaining high data quality.

Highest-signal resume keywords

• HubSpot Marketing Hub
• Digital Marketing Execution
• Google Analytics 4
• Web Content Management
• Bilingual in French and English

ATS Optimization Keywords

Hard Skills

• Email Marketing
• Landing Page Creation
• HTML
• CSS
• Campaign Tracking
• Marketing Automation
• Data Protection Compliance
• Performance Reporting
• Lead Nurturing
• Segmentation

Industry Keywords

• B2B Marketing
• Technical Marketing
• Regulated Environment
• Digital Campaigns
• SEO Best Practices

Tools & Technologies

• HubSpot
• Sanity CMS
• Google Search Console
• LinkedIn Campaign Manager
• Social Media Management Tools