Digital Content & Services Lead

La position

The Global Digital Hub has been established within Roche Services & Solutions Center in Budapest. Our main purpose is to strengthen the digital capabilities of Roche globally by supporting central initiatives in Pharma (The Lab), Diagnostics & Diabetes Care and Group Communications.

The Lab is Roche’s global Pharma in-house content factory covering EMEA, LATAM, APAC, CEETRIS and Middle East regions. It is designed to guide and support affiliates across the full end‑to‑end digital campaign content process. From planning and creation to measurement and optimisation (e.g.: omnichannel campaigns or stand‑alone assets, such as 1:many email campaigns, websites, eDetailers, interactive pdfs).

As Digital Content & Services Lead , you play a pivotal role in the fulfillment of The Lab’s long‑term outcomes. This role works closely with the affiliate teams as our internal clients and with other partners to ensure an excellent service experience.

The Opportunity

• Overseeing the seamless operation and alignment of The Lab’s digital content creation processes and contributing to their evolution.
• Ensuring affiliates adoption of The Lab’s Digital Content and Services and continuously improving the service‑engagement layer operating model of your assigned region.
• Supervising the operation of the affiliate‑facing engagement teams (internal client management) in the assigned region(s) and partnering with internal and external production and creative teams to ensure a seamless service experience.
• Responsible for supporting service delivery, proposing process enhancements while monitoring Roche’s content KPIs at the affiliate and disease area level.
• Cross‑regional collaboration and knowledge sharing with other regional Service Leads as well as People Managers to ensure adoption of processes and enhancements on a global level, keeping long‑term outcomes in mind.
• Understanding technology tools and platforms which support the digital content creation ecosystem (monday.com, Workfront, Veeva Vault PromoMats etc.), digital channels and audience segmentation.

Who you are

• You have a Bachelors or Masters degree in a business or a quantitative field and 8-10 years of digital marketing management experience, preferably inclusive of both healthcare and consumer goods industry experience.
• You understand digital marketing processes on a strategic as well as operational level and have a deep knowledge of digital content.
• You have demonstrated success in designing and executing digital process enhancements and you have proven experience managing multiple long‑lasting strategic projects simultaneously.
• You understand and own a customer centric mindset: Go above and beyond to provide excellent service to your customers, anticipating their needs and providing tailor‑made solutions. You are consistently focusing on the end‑to‑end user experience to deliver cohesive, and efficient solutions.
• You excel at managing high‑level stakeholders and providing outstanding support and you have excellent cross‑functional team management and influencing skills.
• You have experience in project management systems (monday.com/trello/airtable, Veeva Vault PromoMats) with a readiness to learn new systems as needed.

In exchange we provide you with

• Development opportunities: Roche is rich in learning resources. We provide constant development opportunities, free language courses & trainings, the possibility of international assignments, internal position changes and the chance to shape your own career.
• Excellent benefits: Competitive salary and cafeteria package, annual bonus, Private Medical Services, Employee Assistance Program, All You Can Move Sportpass, coaching/mentoring opportunity, buddy program, team buildings, holiday party.
• Flexibility: We also support flexibility to help you find your balance. Home office is commonly available (typically 2 office days/week on average). We create the opportunity for freedom in working, where your corporate and private life coexist in harmony.
• A global inclusive community, where we learn from each other. At Roche, we cooperate, debate, make decisions, celebrate successes and have fun as a team. Our leadership is very focused on people, creating a strong, inclusive culture, so you always have the chance to share your opinion.

Roche est un employeur offrant l'équité en matière d'emploi.