CRM & Marketing Operations Assistant (Apprentice)

Overview

CRM & Marketing Operations Assistant (Apprentice). Apprenticeship contract for 2‑year period starting September 2026, located in Clermont‑Ferrand. The role supports the central CRM team across 17+ countries, ensuring HubSpot runs smoothly, supporting local country Marketing Managers, and deploying European Playbooks.

What you will learn

• Marketing Operations: manage the backend of campaigns.
• International Coordination: drive tool adoption across cultures and markets.
• Advanced CRM Skills: go far beyond sending newsletters, managing complex automation and data models.

Responsibilities

1. Main Mission: Support & Enablement

• User support for local CRM Managers (Germany, Spain, Italy, etc.).
• Documentation and AI assistant configuration.
• Training: onboard new users, organize HubSpot demos and internal webinars.
• Community animation: assist the PO in running CRM community meetings.

2. Secondary Missions

CRM Campaign Operations & Playbook Activation

• Asset production: build master assets for European campaigns.
• Campaign implementation: support technical testing of automation workflows.
• Performance monitoring: produce and monitor CRM KPIs, analyze campaign results.

Deployment Projects

• Roll‑out support: technical setup of HubSpot for new countries.
• Data quality: monitor database health, duplicates, consent.
• Multichannel activation: support new conversational channels (RCS, WhatsApp) and SMS.

Qualifications

Education and mindset

You are preparing a Master’s degree in Digital Marketing, Marketing Automation or Data Marketing, with a problem‑solver mindset.

Hard Skills

• CRM experience: first experience using CRM or Marketing automation tools. HubSpot knowledge plus.
• AI & Innovation: appetite for AI, deliver actionable prompts for CRM community.
• Languages: French & English fluency.
• Hands‑on & data enthusiast: comfortable with data import, segmentation.
• Content creation: basic HTML knowledge, UX design notions.

Soft Skills

• Service oriented.
• Rigorous.
• Team spirit.

Equal Opportunity Statement

The company is an equal opportunity employer, committed to diversity, equality of chances, and respect for all employees.