Consumer Insights Lead — Growth Strategy (Hybrid, Paris)

Philip Morris International is seeking a Consumer Insights Manager in Paris La Défense to transform data into actionable business opportunities. You will uncover motivations, behaviors, and needs of consumers to shape brand, portfolio, and commercial decisions during PMI’s smoke-free transformation.

The role focuses on designing and leading research programs, partnering with marketing and product teams, supervising external researchers, and delivering insights through impactful reports for