Channel Marketing Specialist

About Vates

Vates is a French software company specializing in virtualization, offering a credible alternative to proprietary solutions on the market. Our Vates VMS solution enables companies to manage their IT infrastructures in a simple, efficient, and controlled way.

As part of our growth, we are looking for a Channel Marketing Specialist to support the marketing activation of our partner network.

You will work directly with partners to set up and execute co-marketing initiatives, produce the necessary marketing materials, and monitor performance and results.

The channel strategy is defined upstream by dedicated teams; your role is to effectively implement it in the field.

The future Channel Marketing Specialist will work closely with the Head of Channel, the Head of Marketing, Channel Sales teams, as well as Communication, Design, and Content teams, and the reseller partner ecosystem (MSPs, integrators, CSPs, distributors, etc.).

Your Responsibilities

• Set up and execute co-marketing initiatives with partners (webinars, email campaigns, content, landing pages)
• Act as the direct marketing point of contact for selected partners (integrators, MSPs, distributors)
• Propose concrete and actionable short‑term marketing plans with partners
• Organize and host partner webinars (preparation, coordination, follow‑up)
• Produce and adapt marketing materials for the channel (presentations, datasheets, content)
• Coordinate content creation with internal teams (content, design)
• Support partners in implementing their own marketing initiatives
• Contribute to the preparation of partner events (trade shows, local campaigns, joint initiatives)
• Track and monitor marketing activities: generated leads, participation, engagement
• Help structure channel marketing tools and assets (partner toolkit)

Nice to have

• Experience with an indirect sales model (channel, partners)
• Knowledge of the IT / infrastructure / cloud ecosystem

Why join us

At VATES, you will find a flexible work environment, a supportive and approachable team, and a role that makes a real impact on a daily basis.

Location

Our offices are based in Grenoble or Paris, but we operate on a fully remote model to provide greater flexibility and daily work comfort. You are free to work 100% remotely or come on‑site occasionally, depending on your preferences.

Benefits

• Health insurance coverage funded at 50% by the company
• Benefits provided by the Works Council (employee discounts, cinema tickets, etc.)
• Employee savings plan (PEE)
• Annual bonus

Salary range

35K – 45K

As part of our diversity and inclusion policy, this position is open to all candidates, regardless of gender.

Qualifications

• 2 to 5 years of experience in B2B marketing (ideally in an IT environment or working with partners)
• Execution- and project‑oriented profile, able to manage multiple initiatives in parallel
• Comfortable working with external partners
• Experience in organizing webinars or marketing events
• Proficiency with marketing tools (CRM, marketing automation, webinar platforms)
• Fluent English is required

Our Company

Vates is a French software company specializing in Open Source and virtualization with a deep commitment to open, collaborative development. Our main projects, Xen Orchestra and XCP‑ng, span the full virtualization stack: from the hypervisor (Xen) and virtualization platform (XCP‑ng) to management and VM backups (Xen Orchestra). Our team works across multiple countries, fully embracing remote work with transparent workflows and accessible communication channels. At Vates, we are driven by a strong, people‑first culture that values benevolence, inclusivity, and a horizontal structure. Every member is empowered to contribute ideas, make decisions, and grow with the company. Our open‑source model is core to everything we do, not just in our code, which is available on GitHub and GitLab, but in our collaborative approach with the community. We believe in “upstream first,” dedicating our expertise and resources to support and advance foundational projects like Xen, and helping contributors of all levels join us on this journey.