Category Manager, Nescafé

• Support the preparation of client meetings (market and innovation reviews, assortment recommendations, growth plans, category projects and merchandising, etc.).
• Analyze brand performance by retailer using Nielsen, Kantar and Datasharing tools, as well as ad‑hoc studies; produce reports and define action plans, including ad‑hoc analyses.
• Contribute to the development of the promotional plan (analyses and reviews of promotional effectiveness) and monitor competitor activities (flyer promotions and drive/click‑and‑collect initiatives).
• Coordinate trade activities with agencies and internal teams.
• Analyze in‑store merchandising plans.

Requirements

• Master’s degree (Bac+4/5) in Business/Commerce or a related field
• First experience in retail/large-scale distribution is preferred
• Recognized for your collaborative mindset and curiosity
• Demonstrated proactivity
• You embody the key behaviours expected — collaboration, courage, speed, and continuous learning

Core Competencies

Demonstrates expertise in analyzing brand performance and developing promotional plans while effectively coordinating trade activities and collaborating with internal teams. Holds a Master's degree in Business/Commerce and possesses a proactive approach to problem-solving in the retail sector.

Highest-signal resume keywords

• Brand Performance Analysis
• Promotional Plan Development
• Retail Experience
• Collaboration
• Proactivity

ATS Optimization Keywords

Hard Skills

• Data Analysis
• Report Production
• Ad-Hoc Studies
• Merchandising Analysis
• Promotional Effectiveness Review

Soft Skills

• Collaborative Mindset
• Curiosity
• Courage
• Speed
• Continuous Learning

Certifications & Qualifications

• Master’s Degree in Business/Commerce

Industry Keywords

• Retail
• Large-Scale Distribution
• Trade Activities
• Market Reviews
• Assortment Recommendations

Tools & Technologies

• Nielsen
• Kantar
• Datasharing Tools