CAMPAIGN CONTENT MANAGER

What you will do

• CRM content creation & optimization: Create compelling push notifications and email campaigns that capture attention and drive action. Develop content strategies aligned with campaign objectives and user engagement goals. Leverage AI tools to streamline content production, test variations, and scale creative output. Continuously optimize messaging based on performance data and user behavior insights.
• Content request & pipeline management: Own the CRM content pipeline (briefing management, prioritization, scheduling, and delivery). Collaborate with the Marketing team, B2B, and other teams to translate business objectives into effective CRM content. Manage the content calendar and ensure timely delivery across all CRM channels. Scope deliverables based on campaign urgency and performance priorities.
• Performance tracking & data‑driven iteration: Monitor and analyze campaign performance metrics (open rates, CTR & conversions). Conduct A/B testing to continuously improve content effectiveness. Identify trends and insights to inform content strategy and creative direction. Present performance reports and actionable recommendations to stakeholders.
• Creative production & team coordination: Brief designers with clear, performance‑oriented creative directions. Ensure brand consistency while prioritizing conversion and engagement. Maintain content repository and asset management systems (Notion, Airtable, Customer.io). Stay on top of CRM best practices, AI content tools, and industry trends.

Who we’re looking for

• 5+ years experience in CRM/campaign content roles with proven performance results.
• Creative + analytical mindset: equally passionate about crafting compelling copy and analyzing performance metrics.
• Fluent French speaker with excellent written and spoken English.
• AI obsession, with hands‑on experience using AI content tools (ChatGPT, Claude, etc.) to scale production and a strong curiosity for testing new tools.
• Mastery of CRM platforms (Braze, Customer.io, or similar) and content management tools.
• Strong track record of data‑driven optimization: A/B testing, performance analysis, and iterative improvement.
• Experience creating push notifications and email campaigns that drive measurable results.
• Comfortable working in fast‑paced environments with multiple stakeholders.
• Bonus: Understanding of e‑commerce trends and Gen Z/Millennial communication styles.
• Another bonus: Experience with marketing automation and personalization strategies.

Our perks

• Flexible remote: If you live in Paris, you can choose to work from our office or from home with no constraints. If you live elsewhere, we can provide access to a coworking space and a coworking budget.
• Work from anywhere: Want to spend a month in Italy while working? You can work from most countries in the world for up to three months per year.

On Top Of That, We Offer Plenty Of Perks

• Top‑market compensation
• Equity for everyone with the chance to own a piece of what you build
• Half‑day each week dedicated to leveling up with AI by exploring new tools, iterating hard, and sharpening your skills
• Yearly offsite in amazing locations and budget for team‑building events & monthly in‑person gatherings
• Contribution to your ClassPass subscription
• 8‑week leave paid 100% for the second parent
• and much more

Additional Information

Contract Type: Full‑Time

Location: Paris

Possible full remote