Brand Manager (Crypto Casino) 7x7.partners $

We are looking for a Brand Manager to join a new Crypto Casino project focused on Tier 1 markets.

The brand positioning and core messaging are already defined. Your mission will be to turn this foundation into a strong, recognizable, and consistent brand presence across all channels.

Compensation

We are flexible and primarily guided by the candidate's expectations. At the moment, there is no fixed salary range for this position.

Responsibilities

• Own and execute the brand strategy
• Develop and maintain brand tone of voice and messaging
• Build and manage content strategy across social media channels
• Create brand materials, presentations, partner decks, and guidelines
• Work with influencers, KOLs, and crypto communities from a brand-awareness perspective
• Collaborate closely with Growth, CRM, Affiliate, and Creative teams
• Write creative briefs for designers, video editors, and content creators
• Monitor brand performance and key awareness metrics

Requirements

• 3+ years of experience as a Brand Manager, Brand Lead, or similar role
• Experience in iGaming, Crypto, Betting, Fintech, or other highly competitive online industries
• Strong understanding of branding, positioning, and content marketing
• Experience creating brand guidelines, brand books, or brand decks
• Strong storytelling skills and ability to create compelling creative briefs
• Hands‑on approach — comfortable creating materials, writing copy, and managing projects independently
• Experience managing social media and content calendars
• Upper‑Intermediate English or higher

Nice to Have

• Experience in Crypto Casino projects
• Experience launching a brand from scratch
• Understanding of crypto communities, streamers, and KOL marketing
• Experience working with Tier 1 markets (US, UK, Canada, Australia)
• Portfolio demonstrating measurable brand impact and successful campaigns

Important

This is a brand-focused role. We are not looking for performance marketers with limited branding experience. The ideal candidate has a strong brand background and can combine strategic thinking with hands‑on execution.

What We Offer

• Fully remote format
• Full-time engagement
• B2B / Contractor cooperation
• High level of ownership and decision-making
• Opportunity to grow into a Head of Brand role as the project scales