Brand & Content Manager at Youtrust
Youtrust has just completed its rebranding. Its Brand & Communication team now needs to anchor this new positioning and build awareness, with the structure, traction and autonomous execution to make it stick. As Brand Manager, you drive Youtrust's brand and editorial strategy post-rebranding. You strengthen its brand authority and awareness with mid-market and enterprise audiences in regulated sectors, and turn a broad content scope into consistent output that supports the business. You own your topics end to end, in full autonomy.
What you'll be doing
Own the editorial charter, and keep tone, messages and brand identity consistent across every support.
Define the editorial roadmap and calendar by business priority, and produce and oversee content across formats.
Produce premium content and sales assets: white papers, customer stories, business cases and sales enablement materials.
Run the LinkedIn and YouTube editorial line, and grow reach and engagement.
Measure content impact, adjust formats and channels, and coordinate with Product Marketing, Design, Inbound and Outbound.
What we're looking for
You are above all a storyteller with a business mind: you turn complex topics into clear, engaging content, and you know how to make a message land with the right audience. You're self-motivated, highly adaptable, and driven to deliver results. You have:
A minimum of 5 years' experience in brand, content or editorial roles, with the business sense to connect every action to an objective and prioritise by impact.
Excellent verbal and written communication in French (native speaking) and English (C1, product/legal/strategic nuance).
Willingness to work from our Paris office.
An ownership mindset: you explore options and form a recommendation before escalating, without waiting for a brief.
Strong anticipation skills: you spot dependencies early and secure them before they become a problem.
The ability to prioritise tasks and keep rigour and composure across several parallel topics.
A daily, critical use of AI: you challenge and verify its outputs and turn them into actionable recommendations.
What's on offer
Salary: €50,000–€60,000 total package
Stock options
Meal vouchers (Swile): 50% covered by Youtrust
Health insurance (Alan): 50% covered by Youtrust
Life & disability insurance: 100% employer-covered
Wellbeing: Axomove (4 physio sessions) and Moka.care (6 therapy/coaching sessions)
Transportation: 50% reimbursement for public transport
Leeto: access to numerous employee discounts
Time off: 10 RTT days/year, plus menstrual leave, parenthood benefits, seniority days
1 volunteering day/year, learning & development budget, and more
Hybrid policy, including remote work from Spain within the hybrid limits and up to two requests a year to work from elsewhere in Europe (up to two weeks each)
Recruitment process
Interview with Talent Acquisition (30 min)
Interview with the Brand & Communication Director, the hiring manager (45–60 min)
Business case with the hiring manager (1 hour)
Final conversation with a Director or C-level executive (30 min)