Baby & Child Care Brand Manager France (F/H)
Job Description
Join the team behind iconic brands such as Huggies®, Kleenex®, Cottonelle®, Scott®, Kotex®, Poise®, Depend®, and Kimberly-Clark Professional®. At Kimberly‑Clark, you’ll contribute to innovation, growth, and make a real impact.
About the Role
As the Brand Manager Baby and Child Care, you will oversee the full brand management cycle for Huggies® and DryNites® in France, driving activation, innovation, and growth. You will collaborate closely with cross‑functional teams, manage paid media and digital activations, adapt regional toolkits, support performance analytics, and lead the French recruitment sampling program—all within the Western Central Europe (WCE) regional structure. This role reports directly to the Northern European Marketing Lead and is an individual contributor (no team management). Please note that this is a 12‑month fixed‑term contract.
Key Accountabilities
- Lead the full brand management cycle for Baby and Child Care (Huggies®, DryNites®) in France.
- Own the preparation and presentation of annual brand plans, driving strategic direction, execution priorities, and performance alignment.
- Activate strategic brand touchpoints across online and offline channels to drive recruitment and retention.
- Manage year‑round paid media execution, including influencers, CRM, social, SEO/SEA and campaign tracking.
- Adapt regional brand communication toolkits for France (packaging, claims, trade stories, visuals).
- Track business performance using Nielsen (sell‑in/sell‑out), identify trends, support forecasting, and contribute to pricing and revenue growth initiatives.
- Lead the French Huggies® recruitment sampling program for pharmacies, gynecologists, and midwives.
- Own and manage the marketing budget, ensuring accurate tracking and reporting.
- Collaborate cross‑functionally with Sales, Category, Finance, Demand Planning and regional partners to ensure market‑aligned execution.
Required Qualifications
- Extensive experience in Marketing, ideally as a Brand Manager, with a professional background in FMCG and/or retail.
- Strong analytical capabilities with hands‑on Nielsen experience.
- Proven experience developing impactful digital marketing and activation plans.
- Strong project management and organizational skills.
- Native French speaker and fluent in English.
Preferred Qualifications
- Experience leading cross‑functional teams.
- Strong communication and influencing skills.
- Familiarity with Canva.
- Track record of delivering strong business results.
Benefits
We believe that our employees are our greatest asset and are committed to providing the resources they need to succeed.
- Flex That Works: a flexible work model blending remote work with intentional in‑person collaboration.
- Yearly Bonus: reward based on individual and company performance.
- International Environment: exposure to diverse business functions and opportunities to influence processes.
Application
Please submit your CV in English. Your application will be reviewed by an international hiring team.
Equal Employment Opportunity Statement
Kimberly‑Clark is a committed equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, sexual orientation, gender identity, age, pregnancy, genetic information, citizenship status, or any other characteristic protected by law.
Location
Paris La Defense
Position Details
Worker Type: EmployeeWorker Sub‑Type: Fixed TermTime Type: Full time
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