Sales Area Manager – UK (Full-Time, Permanent)
WHO WE ARE
At PRIMAL , we don’t just create connected devices — we develop smart, meaningful solutions that address real environmental and societal challenges. Our products are designed for professional and international markets.
Our brand Attentive is focused on innovative telecare solutions , helping vulnerable people live more safely and independently, while making life easier for caregivers and healthcare professionals.
With nearly 40 years of expertise , our team of 170+ passionate professionals is based in our offices and workshops in Clapiers, near sunny Montpellier, France.
Our DNA: #Innovation #TeamSpirit #Quality #TechForCare
WHY JOIN US NOW?
- You want to contribute to human-centered, impactful technology for vulnerable people.
- You’re excited to join a fast-growing brand in a rapidly evolving sector.
- You enjoy being on the field, meeting professionals, and building long-term partnerships.
- You're looking for a role where autonomy, impact, and values actually mean something.
WHAT WE’RE OFFERING:
Sales Area Manager – UK (Full-Time, Permanent)
Become the UK-based ambassador of our Attentive solutions and take part in our growth within the telecare industry. You’ll cover the entire UK , with weekly travel to meet clients and partners.
Your key responsibilities:
- Work closely with our Sales Area Manager to develop and implement the commercial strategy for the UK market: market analysis, priorities, pricing.
- Promote Attentive’s products to healthcare providers, distributors, social care services, and public sector buyers.
- Manage the full sales cycle: from lead generation and quotes to tenders, technical coordination, and closing.
- Build strong, tailored commercial agreements with various UK-based stakeholders.
- Represent the brand at trade shows, open days, client demos, and industry events.
- Maintain and grow your client portfolio using a structured CRM/ERP-based approach.
- Provide feedback from the field to help evolve our product offerings.
POSITION DETAILS
- Full-time permanent contract (UK-based)
- Weekly national travel required (3–4 days per week)
- Remote work/flexible base, with occasional meetings abroad
- Modern sales tools (CRM, ERP, online demo systems)
- Collaborative international team
WHO WE’RE LOOKING FOR
- Degree in Sales, Electronics, IT , or related fields (HND/Bachelor/Master level)
- 3+ years of experience in a similar B2B technical sales role
- Strong interest in technology , particularly health tech, telecare, or IoT
- Excellent interpersonal and negotiation skills across varied audiences (tech teams, buyers, distributors, public orgs)
- Comfortable with regular national travel (UK-wide)
- French is a plus for this role.
- Bonus: experience in the healthcare, telecare, or connected devices sectors