Head Of Growth - EdTech (French fluent)

Head Of Growth – EdTech (French fluent)

Paradox EN – Remote or offices in Dubai or Lisbon – French and English fluency required.

Job Summary

Architect and pilot the Revenue Engine, transitioning from founder‑led marketing to a brand‑led, repeatable, data‑driven engine. Hands‑on growth leader, testing hypotheses, launching channels, and leading the team.

Key Responsibilities

• Continuously assess, refine, reposition, and launch offer‑market fit.
• Identify segments where offers work.
• Refine, reposition, or stop offers based on evidence.
• Architect funnels and campaigns; oversee implementation.
• Set up tracking and ensure machine works before scaling budget.
• Relentless CRO & A/B testing – design, launch, analyze tests.
• Audit friction points, propose fixes, implement tests.
• Design, launch, analyze experiments across funnels, pricing, messaging.
• Ensure tracking, data integrity, learning compounds.
• Explore and scale acquisition channels; overview paid social, identify new channels.
• Act as client of Content Factory, analyze performance, brief content team.
• Design and optimize growth loops (product, retention, referral).
• Diagnose growth across acquisition, activation, sales alignment, retention, expansion.
• Manage Growth team (Paid, Copy, Web, PMM); lead, train, hire, remove if necessary.
• Align with sales team – focus on high‑intent leads, adjust targeting, stop low‑quality campaigns.

Tools

GA4, Optibase, Wefblow, Vidalytics, Clarity, Hotjar, Amplitude, Figma, Looker Studio, VWO, Optimizely, and others.

Key Metrics

• LTV / CAC ratio
• Funnel conversion rates by stage
• Experiments launched per week

Desired Outcomes

• Conversion rates 2× better than baseline.
• Continuous growth experimentation runs.
• Create a predictable growth engine.

Experience & Qualifications

• Minimum 3 years in Conversion Rate Optimization, Growth Experimentation, or Performance Marketing, ideally SaaS, e‑commerce, or digital product.
• Track record of designing, implementing, scaling A/B and multivariate tests resulting in measurable revenue or conversion improvements.
• Fluent in French (Native/Bilingual) and English (fluent).

Competencies

• Growth diagnosis & system thinking.
• Persuasion & behavioral insight.
• Analytical skills.

Personality

• Curiosity – digs into user behavior.
• Hands‑on execution.
• Precision – clarity in hypotheses, clean data, unambiguous results.
• Agility – moves fast, adapts instantly to findings.

Benefits & Culture

• Remote culture, flexible hours.
• Offices in Dubai, Lisbon.
• Mac work environment.
• Annual gym stipend 350€; book stipend 150€.
• Monthly 1‑on‑1 coaching sessions.
• Peaceful creative environment – 100 000 Dreams Wall.
• Contribute to Paradox Foundation for teens.

Hiring Process

• 6–8 min application survey.
• 15–30 min HR video call.
• Video call with VP Marketing.
• Culture‑fit video call.
• Reference calls.

Seniority Level

Director

Employment Type

Full‑time

Industry

Education

Location

Remote, Dubai, Lisbon; Paris, Île‑de‑France, France (if applying locally). Salary: CA$100,000–CA$180,000

Summary

Paradox EN – Head of Growth – EdTech (French fluent) – A dynamic, hands‑on role leading growth experiments to double conversion rates, build a repeatable growth engine, and drive revenue across a cutting‑edge AI‑powered ecosystem.